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Aug-2024
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Overview
Market Insights Snapshot
In the state of Missouri, Cannabis Inc has shown a significant presence in the Tincture & Sublingual category. Notably, the brand climbed to the 6th position in June 2024, after not being in the top 30 in May. This upward movement indicates a strong market reception and potentially effective marketing strategies or product improvements. However, it is important to observe that the brand did not maintain its ranking past June, as it did not appear in the top 30 for July and August. This could suggest a temporary spike in popularity or seasonal variations in consumer preferences.
When analyzing the performance across other states and categories, it becomes evident that Cannabis Inc's visibility fluctuates. The absence of rankings in the top 30 for multiple months in Missouri, except for June, highlights the competitive nature of the cannabis market and the challenges brands face in maintaining consistent performance. This pattern of brief appearances followed by absences suggests that while Cannabis Inc can achieve notable success, sustaining it requires continual effort and adaptation to market dynamics. For a deeper dive into the brand's performance across various states and categories, further detailed analysis would be necessary.
Competitive Landscape
In the Missouri Tincture & Sublingual category, Cannabis Inc has faced significant competitive pressure, particularly from Vlasic Labs and Amend Cannabis. Vlasic Labs has consistently held the 3rd rank from May to August 2024, showing a strong upward sales trend, culminating in a notable increase to $53,404 in August. Amend Cannabis also demonstrated solid performance, improving its rank from 5th in May to 4th in June and maintaining that position through August, despite a dip in sales in August. In contrast, Cannabis Inc, which was ranked 6th in June, did not appear in the top 20 for May, July, or August, indicating a significant drop in market presence. This fluctuation in rank and visibility highlights the need for Cannabis Inc to reassess its competitive strategy to regain and sustain market share in this category.
Notable Products
In August 2024, the top-performing product for Cannabis Inc was Rosin Tincture (100mg THC, 30ml) in the Tincture & Sublingual category, maintaining its number one ranking with sales of 96 units. The Rosin Extra Strength Tincture (300mg THC, 30ml) also held steady at the second position, although its sales dropped significantly to 34 units. Apple Cinnamon Greenola Bites 10-Pack (100mg) in the Edible category climbed back to the third rank, showing some recovery from its dip in July. Special Blend #12 Live Rosin (1g) made a notable entry at the fourth position in the Concentrates category. Greenola Bites 10-Pack (50mg), another Edible, debuted at the fifth rank, indicating strong performance for new product entries.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
