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Oct-2024
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Overview
Market Insights Snapshot
Cannabis Nation INC has shown a promising upward trajectory in the Concentrates category in Oregon. Over the months from July to October 2024, the brand has improved its ranking from 68th to 39th, indicating a significant gain in market presence and consumer preference. This movement is accompanied by a corresponding increase in sales, suggesting that the brand's strategies in this category are resonating well with consumers. However, the Flower category presents a mixed picture; despite a strong position in the top 20, it experienced a slight drop in ranking in October, which could be an area of concern or an opportunity for strategic adjustment.
In the Pre-Roll and Vapor Pens categories, Cannabis Nation INC maintains a steady presence in Oregon, with rankings hovering around the 40th mark. Notably, there is a slight improvement in the Pre-Roll category from 40th to 37th in October, which might suggest a growing consumer interest or successful marketing efforts. However, the Vapor Pens category has seen a relatively stable ranking, indicating that while the brand is performing consistently, there might be potential for further growth if targeted efforts are made. The absence of rankings in the top 30 for some categories could indicate areas needing focus to boost market penetration and competitive standing.
Competitive Landscape
In the competitive landscape of the Oregon flower category, Cannabis Nation INC has shown resilience amidst fluctuating market dynamics. Over the past few months, Cannabis Nation INC has seen a slight improvement in its ranking, moving from 19th in July 2024 to 16th in September 2024, before settling at 20th in October 2024. This indicates a stable position within the top 20, despite the intense competition. Notably, Emerald Fields Cannabis experienced a significant decline, dropping from 3rd in July to 18th by October, which may present an opportunity for Cannabis Nation INC to capture some of their market share. Meanwhile, Garden First and Earl Baker have been fluctuating around the top 20 threshold, with Garden First falling out of the top 20 in August and September, and Earl Baker making a notable comeback to 19th in October. These shifts highlight a dynamic market environment where Cannabis Nation INC's consistent sales performance could be leveraged to improve its competitive standing further.
Notable Products
In October 2024, the top-performing product for Cannabis Nation INC was Gelato 41 Pre-Roll 2-Pack (1g) in the Pre-Roll category, achieving the number one rank with sales of 2345 units. Following closely was Pineapple Mayhem (28g) from the Flower category, securing the second position with 2319 units sold. Elsa OG Pre-Roll (1g) dropped to third place despite being the top seller in September, indicating a slight dip in its popularity. Gelato 41 Pre-Roll (0.5g) and Junglato Pre-Roll 2-Pack (1g) rounded out the top five, maintaining consistent sales figures. Notably, the rankings show a dynamic shift with Elsa OG Pre-Roll (1g) moving from first in September to third in October, highlighting changing consumer preferences.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
