.svg){kind=small}
Oct-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Ceres has maintained a strong presence in the Washington market, particularly in the Topical category, where it consistently held the number one rank from July through October 2024. This indicates a robust dominance in this category, with sales showing a steady upward trend, culminating in a notable increase in October. In the Capsules category, Ceres maintained a stable position at rank three, although sales figures showed some fluctuations over the months. This stability in ranking, despite the sales variability, suggests a loyal customer base or effective market strategies that keep them consistently in the top three.
In the Edible category, Ceres held firm at rank seven throughout the observed period, with a significant sales surge in October, which could hint at successful promotional efforts or seasonal demand peaks. Meanwhile, the Tincture & Sublingual category also saw Ceres consistently ranked at number three, with sales experiencing a dip in September but rebounding in October. The absence of Ceres in the top 30 for any other state or category during this period highlights both the brand's concentrated strength in Washington and potential areas for growth or expansion into other markets and categories.
Competitive Landscape
In the Washington Topical cannabis market, Ceres has consistently maintained its leading position from July to October 2024, showcasing its dominance over competitors. Notably, Ceres has not only retained the top rank but also demonstrated a robust upward trend in sales, culminating in a significant increase by October. This contrasts with its closest competitor, Double Delicious, which has consistently held the second rank but experienced a slight fluctuation in sales, indicating a stable yet less dynamic performance compared to Ceres. Meanwhile, Agro Couture has shown some volatility, dropping to fourth rank in August before recovering to third, yet its sales figures remain substantially lower than both Ceres and Double Delicious. These insights suggest that Ceres's strategic initiatives in product development and market penetration are effectively reinforcing its market leadership, while competitors struggle to close the gap.
Notable Products
In October 2024, the top-performing product from Ceres was the CBD/THC 1:1 Xtra Strength Dragon Balm Roll on (1000mg CBD, 1150mg THC, 75mg CBG, 75mg CBN, 3.4oz, 100ml) in the Topical category, maintaining its first-place position with notable sales of $17,840. The CBD/THC 1:1 Sativa Assorted Fruit Chews 10-Pack (100mg CBD, 100mg THC) in the Edible category also retained its second-place ranking consistently through the months. The CBD:CBN:CBG Dragon Balm Xtra Strength Roll On followed closely, holding steady in third place. The CBD/THC 1:1 Indica Assorted Fruit Chews 10-Pack (100mg CBD, 100mg THC) remained fourth, showing a slight increase in sales. Lastly, the CBD/THC 1:1 Dragon Deep Roll Up (300mg CBD, 300mg THC, 20mg CBN, 3.4oz) secured the fifth position, consistent with its ranking in September after reappearing in the dataset.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
