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Nov-2024
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Overview
Market Insights Snapshot
In the state of Colorado, CG Labs has shown varying performances across different categories. In the Concentrates category, CG Labs has struggled to break into the top 30, maintaining a rank in the mid-50s over the past few months. This consistent ranking outside the top 30 suggests a challenging market presence in this category. In contrast, the Flower category has seen more stability, with CG Labs hovering around the 47th rank in November 2024, a slight improvement from a dip in September. The Pre-Roll category, however, presents a less favorable picture, as CG Labs did not make it into the top 30 rankings in recent months, indicating potential areas for growth or reevaluation of strategy.
The Vapor Pens category in Colorado showcases a more dynamic movement for CG Labs. Notably, the brand climbed from a rank of 86 in October to 56 in November 2024, which could indicate a successful strategy or product launch that resonated with consumers. This upward movement contrasts with the sales trends in other categories, suggesting that CG Labs may have found a niche or competitive advantage in Vapor Pens. However, while this category shows promise, the absence from the top 30 in other categories like Pre-Rolls highlights a need for CG Labs to evaluate its market approach and possibly leverage successful strategies from Vapor Pens to other segments.
Competitive Landscape
In the competitive landscape of the Flower category in Colorado, CG Labs has experienced a relatively stable ranking over the past few months, maintaining its position at 47th in both October and November 2024, despite a slight dip from 44th in August. This stability is noteworthy given the fluctuations observed among its competitors. For instance, TICAL has shown a consistent upward trend, improving its rank from 58th in August to 41st in November, which could signify a growing market presence that may challenge CG Labs. Meanwhile, Nuhi has also improved its standing from 54th to 42nd over the same period. Interestingly, Meraki Gardens re-entered the top 50 in November after being absent in September, indicating potential volatility in the market. Despite these shifts, CG Labs' sales have seen a decrease from August to November, which might suggest a need to strategize against the rising competition to maintain or improve its market position.
Notable Products
In November 2024, the top-performing product for CG Labs was Ice Cream Cake Distillate Cartridge (1g) in the Vapor Pens category, achieving the number one rank with sales of 3,703 units. Insane N The Membrane Distillate Cartridge (1g) maintained its second-place position from October to November, with a notable increase in sales. Sprinklez Pre-Roll (1g) secured the third spot, marking its debut in the rankings for this month. Banger Rang Live Resin Cartridge (1g) entered the rankings at fourth place, while K2 (Bulk) in the Flower category rounded out the top five. These rankings show a strong performance in the Vapor Pens category, with multiple new entries compared to previous months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
