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Oct-2024
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Overview
Market Insights Snapshot
Cheeba Chews has shown varied performance across different states in recent months. In Colorado, the brand maintained a consistent presence within the top 15 edible brands, although there was a slight decline from 8th position in July 2024 to 11th by October 2024. This movement coincided with a notable drop in sales from July to September, before experiencing a modest recovery in October. Meanwhile, in Massachusetts, Cheeba Chews struggled to break into the top 30, with rankings consistently below the 30th mark throughout the months, indicating a challenging market presence there.
In Missouri, Cheeba Chews experienced a positive trajectory, moving up from 36th place in July to 28th by October, with sales reflecting a similar upward trend. This suggests a growing acceptance and demand for their products in this state. Conversely, in Nevada, the brand's ranking remained stable at 25th position from July through October, but sales saw a sharp decline in October, indicating potential challenges in maintaining consumer interest or facing increased competition. These movements highlight the brand's variable performance across different regions, with some states showing promising growth while others present ongoing challenges.
Competitive Landscape
In the competitive landscape of the Colorado edible market, Cheeba Chews has experienced notable fluctuations in its ranking over the past few months, indicating a dynamic market environment. In July 2024, Cheeba Chews held a strong position at rank 8, but by October 2024, it had slipped to rank 11. This decline in rank coincides with a significant drop in sales from July to September, although there was a slight recovery in October. Meanwhile, Dixie Elixirs and Revel (CO) have shown varying performance, with Dixie Elixirs dropping from rank 10 in July to 12 in October, and Revel (CO) showing a more volatile pattern, peaking at rank 10 in August and October. Notably, Smokiez Edibles has been on an upward trajectory, improving its rank from 12 in July to 9 in October, reflecting a significant increase in sales during this period. The entrance of Nove Luxury Chocolate into the top 20 in October, at rank 13, also highlights the competitive pressure Cheeba Chews faces, as new and existing brands vie for market share in the Colorado edible category.
Notable Products
In October 2024, Cheeba Chews' Hybrid Caramel Chews 10-Pack (100mg) maintained its top position in the Edible category, with sales reaching 3046 units, marking a consistent performance from September. The Sativa Chocolate Taffy 10-Pack (100mg) climbed to the second spot, showing an improvement from its third position in the previous months. Indica Chocolate Taffy 10-Pack (100mg) also improved its rank to third place, rising from fourth in September. The CBD:CBN 10:1 Sleepy Time Taffy 10-Pack made a notable debut at fourth place, while the CBN/THC 1:2 Sleepy Time Chocolate Taffy Chew 20-Pack dropped to fifth, a significant decline from its second-place ranking in previous months. These shifts highlight a dynamic change in consumer preferences within the Cheeba Chews product lineup.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
