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Nov-2024
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Overview
Market Insights Snapshot
Cheeba Chews has shown varied performance across different states and categories in recent months. In Colorado, the brand's ranking in the Edibles category has seen some fluctuations, moving from 9th place in August 2024 to 14th in November 2024. This downward trend is mirrored by a decrease in sales, with November figures significantly lower than those in August. Meanwhile, in Massachusetts, the brand did not make it into the top 30 Edibles brands for October and November 2024, indicating a challenging market presence there. The absence from the top rankings could be seen as a potential area of concern for the brand's market strategy in Massachusetts.
In Missouri, Cheeba Chews displayed a more stable performance, consistently staying within the top 30 Edibles brands, although it slipped slightly in September 2024. The brand's resilience in Missouri is noteworthy, given the competitive landscape. In Nevada, there was a notable improvement in November 2024, where Cheeba Chews climbed to 21st place from 27th in October. This positive movement in Nevada may suggest effective local marketing efforts or favorable consumer reception. Conversely, in New York, the brand did not maintain a top 30 position beyond August 2024, highlighting a potential gap in brand recognition or distribution in this state.
Competitive Landscape
In the competitive landscape of the edible category in Colorado, Cheeba Chews has experienced fluctuations in its ranking over the past few months, indicating a dynamic market environment. Starting from a rank of 9 in August 2024, Cheeba Chews saw a decline to 12 in September and 11 in October, before dropping further to 14 in November. This downward trend suggests increasing competition, particularly from brands like Rebel Edibles, which improved its rank from 17 in August to 12 in November, surpassing Cheeba Chews. Meanwhile, DOSD Edibles maintained a steady position at rank 13 for three consecutive months, indicating consistent performance. Mr. Moxey's and PAX remained outside the top 10, with PAX even dropping out of the top 20 in October. These shifts highlight the importance for Cheeba Chews to innovate and adapt to maintain its competitive edge in the Colorado edibles market.
Notable Products
In November 2024, the top-performing product from Cheeba Chews was the Sativa Chocolate Taffy 10-Pack (100mg), which rose to the number one spot from its consistent third-place ranking in the previous months, achieving sales of 2211 units. The Indica Chocolate Taffy 10-Pack (100mg) maintained its second-place position from October, despite a decrease in sales figures. The Hybrid Caramel Chews 10-Pack (100mg), which previously held the top spot, dropped to third place in November. The CBN/THC 1:2 Sleepy Time Chocolate Taffy Chew 20-Pack (50mg CBN, 100mg THC) continued its decline, moving from fourth to fifth place in sales rankings. Lastly, the CBD:CBN 10:1 Sleepy Time Taffy 10-Pack (250mg CBD, 25mg CBN) entered the rankings in October at fourth place and fell to fifth place in November.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
