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Nov-2024
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Overview
Market Insights Snapshot
Chef For Higher, a cannabis brand specializing in edibles, has shown consistent presence in the market, particularly in New York. Despite not breaking into the top 30 rankings from August to November 2024, Chef For Higher maintains a steady position at rank 39. This consistency suggests a stable customer base, although it highlights an area for potential growth to move up the rankings. The brand has experienced fluctuations in sales, peaking in October before a slight decline in November. Such trends indicate a need for strategic initiatives to boost their market position and capitalize on peak sales periods.
While Chef For Higher has not made significant strides in the rankings within New York's edible category, their stable presence at rank 39 suggests they have a foothold in the market, albeit outside the top tier. The absence from the top 30 underscores the competitive nature of the edible market in New York, and while this could be seen as a drawback, it also highlights an opportunity for Chef For Higher to innovate and differentiate their offerings. The brand's ability to maintain its position across several months, despite not ranking among the top, may indicate a loyal customer base that could be leveraged for future growth.
Competitive Landscape
In the competitive landscape of the Edible category in New York, Chef For Higher has maintained a consistent presence, ranking 39th from August through November 2024. Despite this stability, the brand faces stiff competition from other players. For instance, Senior Moments has shown a slight improvement, moving from 39th in August to 40th in November, indicating a potential threat if their upward trend continues. Meanwhile, High Peaks experienced a significant decline, dropping from 25th in August to 38th in November, which could suggest an opportunity for Chef For Higher to capture some of their market share. Additionally, Ithaca Organics Cannabis Co. fluctuated in rankings, ending at 44th in November, while Glenna's re-entered the top 20 in November at 37th after being absent in previous months. These dynamics highlight the competitive pressure Chef For Higher faces, emphasizing the need for strategic marketing and product differentiation to enhance its market position.
Notable Products
In November 2024, Linden Honey (240mg) maintained its position as the top-performing product for Chef For Higher, consistently holding the number one rank since August. Coconut Oil (240mg) saw an improvement, climbing to the second position from its previous third-place rank, achieving notable sales of 112 units. Extra Virgin Olive Oil (240mg) remained steady in third place, despite a slight increase in sales. Guava Jelly 10-Pack (100mg) dropped to fourth place after peaking at the second position in October. Passionfruit Jelly 10-Pack (100mg) entered the rankings in October and held the fifth position in November.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
