Aug-2024
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Overview
Market Insights Snapshot
Chew & Chill (C & C) has demonstrated varied performance across different states and categories. In Arizona, the brand experienced a slight upward movement in the Edible category from May to June 2024, moving from 29th to 26th place. However, the subsequent months showed a decline, with the brand falling out of the top 30 by August 2024. This indicates some volatility in their performance within the state. Meanwhile, in Nevada, Chew & Chill (C & C) maintained a relatively stable position in the Edible category, hovering around the 18th to 19th rank from May to July, before dropping to 23rd in August. The trend suggests a consistent presence but with a slight decline in the latter part of the observed period.
In Ohio, Chew & Chill (C & C) showed a more positive trajectory. Starting at 26th place in May 2024, the brand climbed to 21st and then 19th in the following months, reaching 20th place by August. This upward trend signifies growing popularity and market penetration in Ohio's Edible category. It's noteworthy that while the brand struggled to maintain its position in Arizona and Nevada, Ohio presented a more favorable market environment. This regional analysis highlights the importance of state-specific strategies for brands like Chew & Chill (C & C) to optimize their performance across different markets.
Competitive Landscape
In the highly competitive edible cannabis market in Ohio, Chew & Chill (C & C) has shown notable fluctuations in rank and sales over the past few months. Despite starting at rank 26 in May 2024, C & C climbed to rank 19 by July 2024, before slightly dropping to rank 20 in August 2024. This upward trend in the middle months highlights a positive reception among consumers, although the slight decline in August indicates potential challenges in maintaining momentum. Competing brands such as Kiva Chocolate and Jams have also shown dynamic movements, with Kiva Chocolate consistently improving its rank from 21 to 19, and Jams making a significant leap from 27 to 18 within the same period. Meanwhile, Wonder Wellness Co. and Petra have also been active, with Wonder Wellness Co. rising from 30 to 22 and Petra experiencing more volatility, peaking at rank 25 and dropping to 28 before recovering to 21. These shifts suggest that while C & C is performing well, the competitive landscape remains dynamic, and continuous strategic efforts are essential to sustain and improve its market position.
Notable Products
In August 2024, the top-performing product from Chew & Chill (C & C) was Mango Tango Sugar Free Gummies 10-Pack (110mg), securing the number one rank with sales of 781 units. Jasmine Peach Live Resin Gummies 10-Pack (100mg) dropped to the second position from its previous top rank in July. Sour Watermelon Live Resin Gummies 10-Pack (100mg) consistently held the third spot, showing stable performance over the months. New to the rankings, Strawberry Watermelon Sugar Free Gummies 10-Pack (110mg) entered at the fourth position. THC/CBN 2:1 Black Cherry Sugar Free Gummies 15-Pack (100mg THC / 50mg CBN) debuted in fifth place, indicating a growing interest in this product category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.