.svg){kind=small}
Jan-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Chowie Wowie has demonstrated notable performance in the edible category across various Canadian provinces, with a consistent upward trajectory in rankings. In Alberta, the brand improved from the 8th position in October 2024 to the 6th position by January 2025, indicating a strong market presence and growing consumer preference. Similarly, in Ontario, Chowie Wowie climbed from 11th to 8th place over the same period, reflecting a robust demand and successful market strategies. However, in Saskatchewan, the brand experienced a slight fluctuation, moving from 5th to 6th place, which suggests potential competitive pressures or market dynamics that could be further explored.
In British Columbia, Chowie Wowie maintained a steady position at 10th place from November 2024 through January 2025, after initially ranking 13th in October. This stability might indicate a strong foothold in the province's edible market, yet it also suggests room for growth to break into the higher ranks. Notably, the absence of Chowie Wowie in the top 30 for any other categories or states could point to either a strategic focus on edibles or potential opportunities for expansion in other segments. The brand's performance across these provinces highlights both its strengths and areas for potential growth, offering insights into regional market dynamics and consumer preferences.
Competitive Landscape
In the Ontario edible category, Chowie Wowie has shown a promising upward trend in its rankings over the past few months, moving from 11th place in October 2024 to 8th place by January 2025. This improvement in rank coincides with a notable increase in sales, reflecting a growing consumer preference for Chowie Wowie's products. Despite this positive trajectory, Chowie Wowie faces stiff competition from brands like Foray, which consistently holds the 7th position, and No Future, which maintains a strong 6th place ranking. Additionally, 1964 Supply Co has also shown a significant rise, surpassing Chowie Wowie by December 2024. These competitive dynamics suggest that while Chowie Wowie is gaining momentum, it must continue to innovate and differentiate to climb higher in the rankings and capture a larger market share in the Ontario edible market.
Notable Products
In January 2025, the top-performing product from Chowie Wowie was the CBD/THC 1:1 Solid Milk Chocolate Bar 2-Pack (10mg CBD, 10mg THC), maintaining its first-place rank for four consecutive months with sales reaching 45,263 units. Following closely, the THC Solid Milk Chocolate Bar (10mg) held the second position consistently, despite a slight drop in sales from December. The CBD/THC1:1 Soft Caramel Milk Chocolate (10mg CBD, 10mg THC) also retained its third-place spot, showing steady performance. The CBD/THC 1:1 Peanut Butter Balanced Milk Chocolate (10mg CBD, 10mg THC) improved its ranking from fifth to fourth in December and maintained this position in January. Lastly, the CBD/THC 1:1 Cookies N' Cream Balanced White Chocolate (10mg CBD, 10mg THC) remained in fifth place since its debut in December, indicating a strong entrance into the market.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
