Oct-2024
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Overview
Market Insights Snapshot
Chronic Creations has shown varied performance across different product categories in Colorado. In the Concentrates category, the brand has experienced a noticeable decline, slipping from 6th place in July 2024 to 19th by October 2024. This downward trend aligns with a significant drop in sales, from $306,130 in July to $109,391 in October. In contrast, the Vapor Pens category has seen a remarkable improvement, with the brand climbing from 68th position in July to a much stronger 40th position by October. This improvement suggests a focused effort in enhancing product offerings or marketing strategies for Vapor Pens, leading to increased consumer interest and sales. However, the Flower category tells a different story, as Chronic Creations failed to break into the top 30, maintaining a ranking around the mid-40s to 50s, indicating a potential area for growth or reevaluation.
The brand's performance across these categories highlights both challenges and opportunities. The significant drop in the Concentrates category could suggest increased competition or a shift in consumer preferences, necessitating strategic adjustments to regain a stronger market position. Meanwhile, the gains in the Vapor Pens category could be indicative of successful innovation or marketing initiatives that have resonated with consumers. Chronic Creations' consistent ranking outside the top 30 in the Flower category suggests that while there may be a loyal customer base, there is still room for improvement to compete more aggressively with leading brands. As the cannabis market in Colorado continues to evolve, Chronic Creations may need to leverage its strengths and address its weaknesses to enhance its overall market presence.
Competitive Landscape
In the competitive landscape of vapor pens in Colorado, Chronic Creations has demonstrated a remarkable upward trajectory in recent months. Despite not being in the top 20 rankings from July to September 2024, Chronic Creations made a significant leap to rank 40th in October 2024. This surge in rank is indicative of a substantial increase in sales, which jumped dramatically from September to October. In comparison, Olio, which started strong with a 17th rank in August, experienced a decline to 39th by October, suggesting a potential shift in consumer preference or market dynamics. Meanwhile, Classix maintained a relatively stable position, ranking 38th in October, slightly ahead of Chronic Creations. Brands like Dutch Botanicals and AO Extracts also hovered around the 40th mark, indicating a competitive cluster in the lower top 50. Chronic Creations' recent performance suggests a positive momentum that could potentially disrupt the current standings if sustained, making it a brand to watch in the upcoming months.
Notable Products
In October 2024, Orange Blossom Fizz (1g) emerged as the top-performing product for Chronic Creations, climbing from its second-place position in September. Golden Goat (1g) secured the second rank with notable sales of 4025 units, marking its first appearance in the top rankings. Poontang Pie (1g) followed closely in third place, maintaining its debut ranking from the previous month. Han Solo Burger (1g) experienced a decline, dropping from first in September to fourth in October. Ky Jealousy (1g) also made its mark by entering the top five for the first time in October.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.