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Oct-2024
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Overview
Market Insights Snapshot
Classix has shown varied performance across different states and product categories over the past few months. In Arizona, the brand's Flower category experienced a noticeable decline, dropping from the 14th rank in September to the 24th rank in October, with a significant decrease in sales. However, in the Vapor Pens category, Classix made an entry into the top 30 in August and improved its rank to 24th by September, indicating a positive trend in this product line. Meanwhile, in Colorado, Classix maintained a strong presence in the Flower category, consistently ranking within the top 5 over the months, and even improving to 4th place in October, showcasing their dominance in this category within the state.
In Illinois, Classix's performance in the Flower category was less impressive, with rankings hovering around the 40th position, indicating challenges in gaining traction in this market. However, the Pre-Roll category saw some fluctuation, with the brand climbing to the 25th position in September before dropping slightly in October. Ohio presented a mixed bag for Classix; the brand initially climbed to a high of 9th place in the Flower category in August, but by October, it had slipped to 21st. Despite this, their Vapor Pens category showed a promising upward trajectory, entering the top 30 in August and maintaining a strong position through October. These movements highlight Classix's varying success and challenges across different states and product categories.
Competitive Landscape
In the competitive landscape of the Colorado flower category, Classix has demonstrated a notable upward trajectory in recent months. From July to October 2024, Classix improved its rank from 5th to 4th, indicating a positive shift in market position. This advancement is particularly significant given the performance of competitors such as Green Dot Labs, which saw a decline from 4th to 6th place, and Artsy Cannabis Co, which rose from 14th to 5th. Meanwhile, Good Chemistry Nurseries and Triple Seven maintained their strong positions at 2nd and 3rd respectively. Despite the competitive pressure, Classix's sales rebounded in October, surpassing its July figures, which suggests a robust recovery and potential for further growth in the coming months.
Notable Products
In October 2024, the top-performing product from Classix was GMO Slurricane (14g) in the Flower category, achieving the number one rank with sales of 5659 units. Lemon Slushee Pre-Roll (1g) slipped from the top spot in September to second place in October, with notable sales of 5037 units. Divine Kush Breath (14g) entered the rankings at third place, indicating a strong performance in its debut month. Wonder Pie Pre-Roll (1g) secured the fourth position, while Jack Apple (14g) dropped from its consistent first-place ranking in July and August to fifth place in October. This shift in rankings highlights a dynamic change in consumer preferences towards new offerings in the Flower and Pre-Roll categories.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
