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Nov-2024
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Overview
Market Insights Snapshot
Classix has shown varied performance across different states and product categories. In Arizona, the brand experienced a decline in the Flower category, dropping from rank 16 in August to 31 by November, indicating a significant decrease in their standing. This is mirrored by a similar trend in Vapor Pens, where Classix was no longer in the top 30 by October. In contrast, Colorado has been a more stable market for Classix, especially in the Flower category, where they maintained a strong presence, consistently ranking in the top 5. However, their performance in Pre-Rolls and Vapor Pens has been less impressive, with rankings mostly outside the top 20, highlighting areas for potential growth.
In Illinois, Classix has seen fluctuating success. While their Flower category has hovered around the 40th rank, their Vapor Pens have shown a promising upward trajectory, climbing from 31st in August to 26th by November. This suggests a growing consumer interest in their Vapor Pens in this state. Meanwhile, Ohio has presented a mixed bag for Classix; their Flower category saw a dip in October but rebounded to the 12th rank in November. Their presence in the Vapor Pens category was inconsistent, with a notable absence from the top 30 in October, but a return to 31st by November. The varying performances across these states illustrate the dynamic nature of the cannabis market and the need for Classix to adapt its strategies accordingly.
Competitive Landscape
In the competitive landscape of the Flower category in Colorado, Classix has demonstrated a resilient performance, maintaining a steady rank of 4th place from October to November 2024, despite the dynamic shifts among its competitors. Notably, Seed & Strain Cannabis Co., which held the top position from August through October, slipped to 2nd place in November, indicating potential market volatility that Classix could capitalize on. Meanwhile, Good Chemistry Nurseries consistently held the 3rd position, showcasing robust sales growth that Classix could aim to emulate. Interestingly, 14er Gardens made a significant leap from 13th to 6th place in November, suggesting a competitive surge that Classix should monitor closely. Despite these shifts, Classix's upward sales trend from October to November indicates a positive trajectory, positioning it well to potentially challenge higher-ranked competitors in the coming months.
Notable Products
In November 2024, the top-performing product for Classix was Pink Zkittles (14g) in the Flower category, ranking first with sales of 6,295 units. Super Starfruit (14g) followed closely, securing the second position. GMO Slurricane (14g), which led in October, dropped to third place, indicating a slight decline in its top spot performance. Sour Tangie (5.66g) maintained its fourth position from August, showcasing consistent demand. Orange Push Pop (14g) debuted in fifth place, highlighting its rising popularity among consumers.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
