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Sep-2025
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Overview
Market Insights Snapshot
Classix has demonstrated a consistent performance in the Colorado Flower category, maintaining a steady rank of 5th place from June through September 2025. This stability suggests a strong foothold in the market, with sales figures showing a slight dip in September after a peak in August. In contrast, their performance in the Pre-Roll category within Colorado was less impressive, as they failed to break into the top 30, remaining outside this range throughout the observed months. This could indicate a need for strategic adjustments in this category. Meanwhile, in New Jersey, Classix's Flower category rankings have seen a significant decline from 33rd in June to 69th by September, which might reflect increased competition or changing consumer preferences.
In the Illinois Vapor Pens category, Classix has shown a gradual improvement, climbing from 43rd in June to 40th by September, which could be indicative of growing consumer acceptance or effective marketing strategies. However, in Maryland, their entry into the Vapor Pens category in August at 47th place suggests a recent market penetration, maintaining this position into September. This could be seen as a positive start, although it remains to be seen if they can improve upon this initial ranking. On the other hand, in Ohio, Classix's Flower category performance has been somewhat volatile, with a notable rise to 33rd place in September after a dip in the preceding months, possibly indicating a rebound in consumer interest or successful promotional efforts.
Competitive Landscape
In the competitive landscape of the Flower category in Colorado, Classix has maintained a consistent 5th place rank from June to September 2025. This stability suggests a strong brand presence, although it faces stiff competition from brands like Green Dot Labs and Triple Seven (777), which have consistently held higher ranks at 4th and 3rd respectively. Notably, Silver Lake has shown remarkable improvement, jumping from 14th in August to 6th in September, which could pose a potential threat to Classix's position if this upward trend continues. Meanwhile, Natty Rems has also made significant strides, moving from 25th in June to 7th in September, indicating a dynamic shift in the market. For Classix, maintaining its current rank amidst these changes suggests a need to innovate or enhance its offerings to fend off rising competitors and potentially climb higher in the rankings.
Notable Products
In September 2025, Lemon Stellar (14g) maintained its position as the top-selling product for Classix, with notable sales of 3,389 units. Chem Dawg Pre-Roll (0.5g) secured the second spot, showing consistency by retaining its rank from previous months. Furious George (14g) made a significant entry, landing in the third position despite not being ranked in prior months. Watermelon Rush (14g) climbed to fourth place, improving from its last appearance in July 2025. Honey Child Pre-Roll (0.5g) rounded out the top five, marking its debut in the rankings for September.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
