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Nov-2025
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Overview
Market Insights Snapshot
Classix has shown a varied performance across different categories and states, with notable shifts in rankings over recent months. In Colorado, the brand's Flower category experienced a decline, dropping from 5th place in August 2025 to 10th by November, indicating a downward trend in market positioning despite still being within the top 30. Conversely, their Pre-Roll category in Colorado has seen a steady improvement, moving from 51st in August to 39th in November, suggesting a growing presence in this segment. Meanwhile, in Illinois, Classix's presence in the Flower category was not strong enough to break into the top 30 by September, indicating potential challenges in capturing market share in this state.
In Maryland, Classix's Vapor Pens showed a promising trajectory, peaking at 42nd in October before slightly declining to 44th in November. This suggests some volatility but also potential for growth if current trends continue. In New Jersey, the Flower category saw fluctuations, with the brand ranking as high as 61st in October but dropping to 69th by November. This indicates a competitive market environment that may require strategic adjustments. In Ohio, the Flower category has seen a significant drop from 35th in September to 55th in November, highlighting a challenging market position that could benefit from targeted interventions to regain momentum.
Competitive Landscape
In the competitive landscape of the Colorado flower category, Classix has experienced notable fluctuations in its ranking from August to November 2025. Initially positioned at rank 5 in August, Classix saw a decline to rank 13 in October before recovering slightly to rank 10 in November. This downward trend in rankings coincides with a consistent decrease in sales over the same period, suggesting potential challenges in maintaining market share. In contrast, In The Flow improved its position from rank 11 in August to rank 7 in October, indicating a strong upward trajectory in sales performance. Similarly, Artsy Cannabis Co climbed from rank 17 in August to rank 11 in October, showcasing a steady rise in market presence. Meanwhile, LIT (CO) maintained a relatively stable position, although it experienced a slight decline from rank 6 in August to rank 9 in November. These dynamics highlight the competitive pressures Classix faces in the Colorado flower market, emphasizing the need for strategic adjustments to regain its former standing.
Notable Products
In November 2025, the top-performing product for Classix was Snowberry Pre-Roll (0.5g) in the Pre-Roll category, securing the first rank with a sales figure of 4211. Jungle Tartz (14g) from the Flower category closely followed in the second position, improving from its third rank in October. Secret Formula Pre-Roll (0.5g) dropped to third place from its top position in October, indicating a slight decline in sales momentum. Watermelon Rush (14g) maintained its fourth rank in the Flower category, showing consistent performance since September. SFV Garlic Dawg (14g) entered the top five for the first time, highlighting its growing popularity among consumers.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
