.svg){kind=small}
Aug-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Community Cannabis c/o Purple Hills has shown varied performance across different categories and regions. In Alberta, the brand did not make it into the top 30 rankings for Flower in the past four months, indicating a potential area for improvement or a highly competitive market. Conversely, in Ontario, the brand has demonstrated a strong presence in the Concentrates category, consistently climbing from rank 16 in May to rank 11 in August. This upward trend in Ontario's Concentrates market suggests a growing consumer preference for their products in this category.
However, the brand's performance in Ontario's Flower category has been less promising, with a steady decline from rank 58 in May to rank 83 in August. This downward movement could signal a need for strategic adjustments or marketing efforts to regain market share. On a more positive note, their Vapor Pens category in Ontario has seen a consistent improvement, moving from rank 76 in May to rank 57 by August. The Pre-Roll category also shows a positive trend, albeit slower, moving up from rank 90 in June to rank 76 in August. These mixed results highlight the brand's strengths and areas for potential growth across different product lines and regions.
Competitive Landscape
In the Ontario concentrates market, Community Cannabis c/o Purple Hills has shown a notable upward trend in rank and sales over the past few months. Starting from a rank of 16 in May 2024, the brand has climbed to 11 by August 2024, indicating a positive reception and growing customer base. This rise is particularly significant when compared to competitors like 1964 Supply Co, which has maintained a steady but lower rank of 10, and Wagners, which has seen a slight decline from 6 to 9 over the same period. Meanwhile, Roilty Concentrates and Adults Only have shown less volatility in their rankings but have not matched the upward momentum of Community Cannabis c/o Purple Hills. This trend suggests that Community Cannabis c/o Purple Hills is effectively capturing market share and could continue to rise if current strategies and consumer preferences hold steady.
Notable Products
In August 2024, the top-performing product for Community Cannabis c/o Purple Hills was TwoFer Pre-Roll 2-Pack (2g) in the Pre-Roll category, maintaining its number one rank from July with notable sales of 3746 units. Hybrid Hash (3g) in the Concentrates category held steady at the second position, showing a consistent performance with an increase in sales to 2564 units. Chance (7g) in the Flower category remained in third place, with sales slightly decreasing to 1658 units from the previous month. Bakery Preroll 14-Pack (7g), also in the Pre-Roll category, stayed in fourth place, indicating stable performance. Purple Stuff Distillate Disposable (0.5g) in the Vapor Pens category maintained its fifth position, though it saw a slight dip in sales to 797 units.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
