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Jan-2025
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Overview
Market Insights Snapshot
In the state of Washington, Cosmic Candy has maintained a consistent presence in the Edible category, holding steady at the 18th rank from October 2024 through January 2025. This stability in ranking suggests a solid foothold in the market, although the sales figures indicate a slight decline from October to December, with a minor recovery in January. This could point to seasonal fluctuations or competitive pressures within the state’s edible market. The consistent ranking, despite the sales dip, might imply that other brands are experiencing similar trends, or Cosmic Candy's brand loyalty is strong enough to maintain its position.
While Cosmic Candy's performance in Washington is noteworthy, it is important to observe that the brand did not make it into the top 30 in other states or provinces for the edible category during these months. This lack of presence could be seen as a challenge for the brand to expand its footprint beyond Washington. The absence from other state rankings may highlight potential areas for growth or the need for strategic adjustments in market penetration tactics. Understanding these dynamics could be crucial for stakeholders looking to evaluate the brand's overall market strategy and potential for expansion.
Competitive Landscape
In the competitive landscape of the edible cannabis market in Washington, Cosmic Candy consistently held the 18th rank from October 2024 to January 2025. Despite maintaining its position, Cosmic Candy faced stiff competition from brands like Verdelux, which consistently ranked 16th, and Mari's, which held the 17th spot throughout the same period. These competitors not only maintained higher ranks but also demonstrated stronger sales figures, indicating a more robust market presence. Meanwhile, Sinners & Saints and Swell Edibles trailed behind Cosmic Candy, ranking 19th and 20th respectively. This competitive positioning suggests that while Cosmic Candy is securely placed in the top 20, there is significant room for growth to climb the ranks and increase sales, especially when compared to the leading brands in the Washington edible market.
Notable Products
In January 2025, the top-performing product from Cosmic Candy was the Flying Saucer Indica Big Bang Blue Raspberry Gummies 10-Pack, maintaining its first-place rank from October and November 2024, after briefly dropping to second place in December 2024. This product achieved notable sales of 2,391 units, the highest among all products for the month. The Flying Saucer Sativa Big Bang Blue Raspberry Gummies 10-Pack also performed well, securing the second rank, although its sales saw a slight decline compared to December 2024. The Flying Saucers Indica Supernova Strawberry Gummy 10-Pack climbed back to third place after dropping to fourth in December 2024, showing a consistent presence in the top three over the months. Meanwhile, the Flying Saucer Indica and Sativa Planetary Peach Gummies maintained their fourth and fifth positions, respectively, despite a gradual decrease in sales figures.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
