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Aug-2024
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Overview
Market Insights Snapshot
Dabble Cannabis Co. has shown significant improvement in the Concentrates category in British Columbia over the past few months. Starting from a solid position at rank 7 in both May and June 2024, the brand climbed to rank 6 in July and made an impressive leap to rank 3 by August 2024. This upward trend indicates a growing consumer preference and market penetration for their products in the province. The increase in rank is also accompanied by a notable rise in sales, with August 2024 showing a substantial increase compared to previous months.
However, it is important to note that Dabble Cannabis Co. did not appear in the top 30 brands for any other states or categories during this period. This absence could suggest either a lack of market presence or competitive challenges in other regions and categories. While their performance in British Columbia is commendable, expanding their footprint and achieving similar success in other markets could be a potential area for growth. The brand’s ability to maintain and build on their success in British Columbia will be crucial as they look to capture a larger share of the cannabis market.
Competitive Landscape
In the competitive landscape of the Concentrates category in British Columbia, Dabble Cannabis Co. has demonstrated a notable upward trajectory in recent months. Starting from a rank of 7 in May 2024, Dabble Cannabis Co. climbed to the 3rd position by August 2024. This improvement in rank is significant, especially when compared to competitors like 1964 Supply Co, which saw a slight decline from 3rd to 4th place, and Nugz, which improved from 9th to 5th but did not surpass Dabble Cannabis Co. The consistent performance of Vortex Cannabis Inc. holding steady at 2nd place, and Endgame maintaining the top spot, highlights the competitive nature of the market. However, Dabble Cannabis Co.'s significant sales growth, particularly in August, positions it as a strong contender for higher ranks and increased market share in the coming months.
Notable Products
In August 2024, the top-performing product for Dabble Cannabis Co. was Strawberry Jam Live Rosin (1g) in the Concentrates category, maintaining its first-place ranking from July with notable sales of 760 units. Hash Plant Live Rosin (1g) remained in second place, consistent with its ranking from the previous month, with sales just slightly behind at 755 units. Dabbleberry Live Rosin (1g) held steady in third place, showing a steady increase in sales over the months, reaching 681 units in August. Dabbleberry Live Hash Rosin (1g) also maintained its fourth-place ranking throughout the period, with a modest increase to 95 units sold. XXX Live Rosin (1g) did not rank in August, having previously been in fifth place in July.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
