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Oct-2024
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Overview
Market Insights Snapshot
Dabble Extracts has shown a notable performance in the Colorado market, particularly in the Concentrates category. Over the period from July to October 2024, the brand has made significant strides, climbing from 19th position in July to secure the 4th position by September and maintaining it through October. This upward movement highlights the brand's growing presence and acceptance among consumers in the state. The sales figures reflect this positive trajectory, with a peak in August followed by a slight dip in October, indicating a potential seasonal or market-driven fluctuation. Such a strong performance in Concentrates suggests that Dabble Extracts is effectively capturing consumer interest and could be leveraging product innovation or strategic marketing to drive its success in this category.
In contrast, Dabble Extracts' performance in the Vapor Pens category in Colorado indicates a more gradual improvement. Starting from the 27th position in July, the brand has steadily moved up the ranks, reaching the 17th position by October. This consistent climb, albeit slower than in Concentrates, suggests a growing foothold in the Vapor Pens market, possibly due to increased brand recognition or product availability. The increase in sales from July to October supports this trend, showcasing a steady consumer demand. However, the fact that Dabble Extracts was not in the top 30 in any other state or province across these categories might imply a focused strategy on the Colorado market or challenges in expanding its reach beyond this region.
Competitive Landscape
In the competitive landscape of vapor pens in Colorado, Dabble Extracts has shown a notable upward trajectory in rankings from July to October 2024, moving from 27th to 17th place. This improvement is significant when compared to competitors such as The Colorado Cannabis Co., which maintained a relatively stable position around 15th place, and Harmony Extracts, which fluctuated but ended just one rank higher than Dabble Extracts in October. Meanwhile, Sano Gardens experienced a decline, dropping from 11th to 19th place over the same period, potentially opening up market share opportunities for Dabble Extracts. Notably, Juicy made a dramatic leap from outside the top 60 to 18th place in October, suggesting an emerging competitor to watch. These shifts indicate a dynamic market where Dabble Extracts' consistent sales growth could further enhance its competitive positioning.
Notable Products
In October 2024, Ice Cream Cake Distillate Cartridge (1g) emerged as the top-performing product for Dabble Extracts, achieving the number one rank with sales of 4962 units. Peach Fuel Distillate Cartridge (1g) showed a significant rise, moving from fifth place in September to second place in October with 4696 units sold. Lychee Distillate Cartridge (1g) secured the third rank, while Rainbow Unicorn Distillate Cartridge (1g) improved its position from fifth in July to fourth in October. Rick's Pickle Wax (1g) debuted in the rankings at fifth place, indicating a growing interest in concentrates. Overall, the Vapor Pens category dominated the top positions, showcasing a strong preference for these products in the market.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
