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Sep-2024
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Overview
Market Insights Snapshot
DEALR has shown interesting dynamics in its performance across different states and categories. In British Columbia, the brand has experienced a notable upward trend in the Flower category, climbing from a rank of 36 in June 2024 to 28 by September 2024. This positive movement is reflected in their sales figures, which have seen a consistent increase over the months. However, in the Pre-Roll category within the same region, DEALR faced challenges, as they were not ranked in the top 30 in August 2024, but managed to re-enter the rankings at position 66 by September, indicating a potential recovery or renewed interest in their products.
In New York, DEALR's performance in the Flower category has been quite impressive. Starting from a rank of 56 in June 2024, the brand has steadily climbed the ranks to secure the 24th position by September 2024. This progression is indicative of a strong market presence and growing consumer preference for their Flower products in the state. The sales trajectory in New York mirrors this upward trend, showcasing a significant increase, which suggests that DEALR is effectively capturing market share and could potentially continue this momentum in the coming months.
Competitive Landscape
In the competitive landscape of the Flower category in New York, DEALR has demonstrated a notable upward trajectory in both rank and sales over the past few months. Starting from a rank of 56 in June 2024, DEALR has impressively climbed to the 24th position by September 2024. This upward movement is significant, especially when compared to brands like Grassroots, which remained steady at the 22nd rank from August to September, and Aeterna, which saw a decline from 18th to 23rd in the same period. DEALR's sales growth aligns with this rank improvement, showcasing a consistent increase, while Alchemy Pure experienced a drop in rank to 25th in September, indicating potential challenges in maintaining market position. DEALR's strategic advancements in New York's Flower market highlight its potential to further ascend the competitive ranks, making it a brand to watch closely in the coming months.
Notable Products
In September 2024, the top-performing product for DEALR was Private Party (3.5g) in the Flower category, maintaining its first-place rank for four consecutive months with impressive sales of 12,395 units. Candy Chrome Pre-Roll 5-Pack (2.5g) secured the second position, consistent with its July ranking, after not appearing in the August rankings. Sweet Jesus Pre-Roll 5-Pack (2.5g) climbed back to third place after being absent in August, demonstrating a recovery in sales performance. Candy Chrome (7g) advanced to fourth place, improving from its fifth position in July. Honeycomb Pave (3.5g) rounded out the top five, dropping from its second-place peak in August.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
