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Mar-2025
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Overview
Market Insights Snapshot
Derby's Farm has shown a mixed performance across its product categories in Oregon. In the Flower category, the brand experienced fluctuations in its rankings, starting at 37th in December 2024, dropping to 51st in January 2025, recovering slightly to 37th again in February, but then falling to 56th in March. This inconsistent performance is reflected in the sales figures, which peaked in December and February but saw notable declines in January and March. Such volatility suggests that Derby's Farm may need to stabilize its Flower product offerings or marketing strategies to maintain a consistent presence in the top rankings.
Conversely, the brand's performance in the Pre-Roll category in Oregon has been more stable and positive. Derby's Farm improved its ranking from 18th in December 2024 to 13th in January 2025, reaching 12th in February before slightly dropping to 15th in March. This upward trend in the first two months, coupled with a relatively stable sales trajectory, indicates a strong market presence in this category. The ability to maintain a position within the top 15 suggests that Derby's Farm's Pre-Roll products are resonating well with consumers, offering a potential area for the brand to focus its growth efforts.
Competitive Landscape
In the competitive landscape of Oregon's Pre-Roll category, Derby's Farm has shown a dynamic performance over the first quarter of 2025. Starting from a rank of 18 in December 2024, Derby's Farm improved to 13 in January and further to 12 in February, before experiencing a slight decline to 15 in March. This fluctuation in rank is indicative of a competitive market environment. Notably, Mule Extracts consistently maintained a strong position, ranking 13 in both February and March, suggesting a stable consumer preference. Meanwhile, Meraki Gardens and Drewby Doobie / Epic Flower showed more volatility, with Meraki Gardens dropping to 18 in February before rising to 14 in March, and Drewby Doobie / Epic Flower maintaining a steady presence around the middle of the ranking. The upward trend in Derby's Farm's sales from December to February, followed by a slight dip in March, highlights the brand's potential to capitalize on its improving rank, despite the competitive pressures from brands like Elysium Fields, which made a significant leap from 23 in February to 16 in March, indicating a rapidly growing market presence.
Notable Products
In March 2025, Derby's Farm saw Galactic Rainbow (Bulk) reclaim its top position in the Flower category, achieving the highest sales figure of 2202 units. This product had previously slipped to third place in February but returned to the number one spot, showcasing a significant sales surge from the previous month. Chocolate Rocket Fuel Pre-Roll 10-Pack (5g) entered the rankings at second place for the first time, marking its debut with notable sales. Forbidden Fruit (1g) secured the third position, demonstrating its rising popularity since it wasn't ranked in the prior months. S'Mores Gelato Pre-Roll 10-Pack (5g) and Cali Burger (Bulk) completed the top five, both making their first appearance in the rankings this month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
