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Aug-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Derby's Farm is stocked at 93 licensed dispensaries across Oregon, with the deepest coverage in Portland, Medford, Bend, Ontario, and Ashland. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In August 2026, Derby's Farm concentrated 67.52% of sales in Pre-Roll while Flower accounted for 32.48%, a split that leans more heavily into Pre-Roll as Flower contracted. Pre-Roll declined 31.41% year over year and 8.87% month over month, whereas Flower fell 53.07% year over year and 43.09% month over month, indicating the category mix is being driven by relative outperformance in Pre-Roll. The brand’s average price decreased 4.52% year over year to $13.29, with Pre-Roll priced at $12.19 and Flower at $16.37, aligning with the growing revenue weight toward the lower-priced segment. Positioned at rank 21 in Pre-Roll in Oregon, Derby's Farm sits in a tier where incremental share gains are feasible if the MoM Pre-Roll slide moderates, implying the path to stabilizing total sales runs through managing Pre-Roll velocity while containing further Flower erosion.
The sharper 43.09% month-over-month contraction in Flower versus the 8.87% decline in Pre-Roll signals that Derby's Farm’s near-term positioning hinges on defending Pre-Roll rank 21 and using price-pack architecture to balance mix. With total brand sales down 40.35% year over year and 24-month sales down 58.53%, the current 67.52% Pre-Roll mix implies reduced exposure to the most volatile category, but it concentrates risk into a single segment where small share shifts can swing outcomes. Given Flower’s 53.07% year-over-year drop and higher $16.37 average price against Pre-Roll’s $12.19, the mix tilt suggests prioritizing value-forward Pre-Roll to capture price-sensitive demand while selectively pruning Flower SKUs, implying that maintaining or improving rank in Oregon Pre-Roll is the critical lever for halting further YoY decline.
Competitive Landscape
Derby's Farm sits at rank #21 in Oregon Pre-Roll for August 2026, sliding 8 positions year over year from #13 to #21, and down 4 spots since May–June trajectory from #17 in May 2026 to #21 in August 2026, signaling a two-quarter loss of shelf momentum. In contrast, STiCKS held #1 with a 96.2% year-over-year sales increase while Kaprikorn climbed from #5 to #2 on 128.9% growth, whereas Hellavated slipped from #2 to #3 with a 19.9% sales decline—indicating Derby's Farm is losing relative rank even as both rising and contracting competitors occupy higher positions. Given a prior peak of #8 in May 2025 and a current #21 with a 4-spot drop since May 2026, the pattern implies Derby's Farm is drifting from the consideration set in a ladder where upward mobility now requires double-digit share gains or competitor missteps rather than incremental improvements.
Notable Products
With no month-over-month percentages reported for August 2026, the clearest movement signal comes from rank concentration: six of the top ten are Pre-Roll SKUs, led by Waffle Cone Pre-Roll 2-Pack (1g) at rank 1 and Cultifaded Pre-Roll 10-Pack (5g) at rank 3, while Flower holds secondary positions at ranks 2, 5, 8, and 9. The split top three (ranks 1 and 3 in Pre-Roll versus rank 2 in Flower) implies Derby's Farm has shifted consumer pull toward multi-pack Pre-Rolls over eighths, with Double Bake Cake Pre-Roll 10-Pack (5g) reinforcing depth at rank 4 and only one raw dollar anchor above $20,298 tilting basket mix toward volume rather than ticket size. The pattern points to a portfolio leaning into Pre-Roll multi-packs for share capture at the top of the chart and leaving Flower to play a supporting role in the mid-to-lower top ten.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
