.svg){kind=small}
Oct-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Is this your brand?
See your full sales and distribution data: where you sell, how you're priced, and how you rank against the brands next to you on the shelf.
See your brand's dataCarry this brand in your store?
Headset Retailer is free. Connect your POS and see what's selling and what's sitting.
Sign up freeWhere to Buy
Derby's Farm is stocked at 83 licensed dispensaries across Oregon, with the deepest coverage in Portland, Medford, Bend, Ontario, and Ashland. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In October 2026, Derby's Farm concentrated 53.24% of sales in Pre-Roll while Flower held 46.76%, with Pre-Roll down 29.48% year over year and 23.96% month over month, versus Flower down 32.37% year over year and 0.47% month over month. The brand’s overall sales fell 30.87% year over year alongside a 30.67% drop in average price, and within Pre-Roll the average price sat at $11.98, implying mix pressure where deeper price compression did not offset volume declines; together these shifts indicate a pivot toward Pre-Roll that is contracting faster month to month than Flower and is unlikely to stabilize mix without targeted SKU rationalization.
Holding rank 23 in Pre-Roll in Oregon while Pre-Roll mix rose to a majority at 53.24% but deteriorated 23.96% month over month suggests Derby's Farm is leaning on a category where near-term velocity is weakening relative to Flower’s 0.47% month-over-month decline. With Flower’s larger year-over-year drop at 32.37% but steadier month-over-month trend, the positioning implication is to defend distribution and price architecture in Pre-Roll to prevent further rank slippage, while using Flower’s relative month-over-month stability to anchor baseline revenue as the brand recalibrates its price ladder from an average price decline of 30.67% year over year.
Competitive Landscape
Derby's Farm sits at rank #23 in Oregon Pre-Roll for October 2026, down 9 places year over year from #14, and 6 places below July 2026’s #17; the brand’s prior peak was #8 in May 2025, indicating a 15-position slide from its best month and a 6-position drop over the last three months. In contrast, STiCKS held #1 year over year and remains #1 with sales up 84.8%, while Kaprikorn climbed from #5 to #2 with 144.4% YoY sales growth, and Hellavated edged up from #2 to #3 despite a 20.3% YoY sales decline—signaling that Derby's Farm is losing rank share to both accelerating and stabilizing leaders. The pattern implies Derby's Farm must reverse a multi-quarter erosion in competitiveness, as declining rank momentum against both rising (#5 to #2) and entrenched (#1 to #1) rivals suggests continued down-tiering without a mix or distribution shift.
Notable Products
October 2026 was driven by fresh launches: products first sold in the last 6 months made up 51.5% of Derby's Farm sales, with new items like Pucker Up (Bulk) and Limelight (Bulk) appearing in the top set. That level of turnover means more than half of the brand’s revenue comes from recent additions, so most of its sales ride on new products.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
