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Aug-2025
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Overview
Market Insights Snapshot
DermaFreeze has maintained a relatively stable presence in the Topical category within Arizona. From May to August 2025, the brand consistently ranked within the top 10, holding the 5th position in both May and June before slipping slightly to the 6th position in July and August. This slight decline in ranking coincides with a decrease in sales over the same period, with sales dropping from $27,244 in May to $18,327 by August. Despite the dip, maintaining a top 10 position suggests a loyal customer base and consistent demand in Arizona's competitive market.
In contrast, DermaFreeze's absence from the top 30 rankings in other states and categories during these months indicates potential areas for growth and expansion. The lack of presence in other markets could be viewed as a challenge, especially in states with burgeoning cannabis industries. However, this also presents an opportunity for DermaFreeze to strategize its market entry and capture untapped potential in regions where its unique product offerings might resonate with new consumer bases. Exploring these other markets could provide valuable insights and avenues for the brand's future growth.
Competitive Landscape
In the competitive landscape of the Arizona topical cannabis market, DermaFreeze has experienced a consistent ranking, maintaining the 5th position in May and June 2025, before slightly dropping to 6th place in July and August 2025. This stability in rank, despite a downward trend in sales, highlights a resilient brand presence amidst fluctuating market dynamics. Notably, iLava has shown a significant decline from 1st to 4th place over the same period, with a marked decrease in sales, which could present an opportunity for DermaFreeze to capture market share. Meanwhile, Tru Infusion has maintained a competitive edge, consistently ranking within the top 5, while Gramz experienced a drop out of the top 20 in July, indicating potential volatility. DermaFreeze's ability to maintain its ranking amidst these shifts suggests a stable customer base, though there is room for growth if it can capitalize on the declining sales of its competitors.
Notable Products
In August 2025, DermaFreeze's CBD/THC 5:1 Advanced Topical Nano-Gel (500mg CBD, 100mg THC, 4oz) maintained its position as the top-performing product in the Topical category with sales reaching 900 units. This product has consistently held the number one rank since May 2025, although its sales have seen a gradual decline from 1343 units in May. The sustained top ranking highlights its strong market presence despite the dip in sales figures. Other products in the DermaFreeze lineup have not surpassed the Nano-Gel's performance, reinforcing its dominance within the category. The stability in rankings suggests a steady consumer preference for this particular topical solution.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
