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Nov-2024
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Overview
Market Insights Snapshot
Dirty Arm Farm's performance in the cannabis market has shown varied results across different categories and states. In the state of Oregon, the brand has been actively competing in the Concentrates category. Despite a promising climb from 58th to 48th place in September 2024, their ranking slipped back to 58th by November. This fluctuation might indicate challenges in maintaining a consistent market position. In the Edible category, Dirty Arm Farm had a brief appearance in August 2024, ranking 39th, but did not maintain a position in the top 30 in the following months, suggesting potential difficulties in this segment. The Vapor Pens category also saw Dirty Arm Farm reaching the 70th rank in August, but they failed to secure a top 30 position in subsequent months, which may reflect a need for strategic adjustments in product offerings or marketing efforts.
The sales trajectory of Dirty Arm Farm in Oregon further illustrates their market dynamics. While there was a notable increase in Concentrates sales from August to September 2024, reaching a peak before declining in the following months, this pattern suggests a potential seasonal or promotional influence that was not sustained. The absence of top 30 rankings in the Edible and Vapor Pens categories post-August could point to either increased competition or shifts in consumer preferences that the brand has yet to adapt to. These insights highlight the importance for Dirty Arm Farm to continuously evaluate their market strategies and product offerings to enhance their competitive edge in the evolving cannabis landscape.
Competitive Landscape
In the Oregon concentrates market, Dirty Arm Farm has experienced fluctuations in its ranking over the past few months, with a notable improvement from 58th in August 2024 to 48th in September, before settling at 58th again in November. This volatility contrasts with competitors like Self Made Farm, which consistently ranked higher, despite a decline from 45th in August to 63rd in November. Meanwhile, Lifted Northwest saw a significant drop from 23rd in August to 59th in November, which could indicate opportunities for Dirty Arm Farm to capture market share. Killa Beez and FRESHY maintained relatively stable rankings, suggesting steady competition. Dirty Arm Farm's sales trajectory, with a peak in September, suggests potential for growth if they can capitalize on the declining performance of some competitors and stabilize their ranking.
Notable Products
In November 2024, Hindu Z Rosin (1g) from Dirty Arm Farm maintained its top position in the Concentrates category, despite a decrease in sales to 291 units. O Titties Live Rosin (1g) emerged as a new contender, securing the second rank in the same category. G41 Rosin (1g) saw a slight decline, moving from second to third position over the past month. Sour Cantaloupe Live Rosin (1g) entered the rankings at third place, showcasing its growing popularity. Strawberry Solventless Hash Rosin Gum Gumz (100mg) dropped to fourth place in the Edible category, indicating a shift in consumer preference.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
