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Nov-2024
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Overview
Market Insights Snapshot
Doctor Solomon's has shown a strong performance in the Illinois market, particularly in the Tincture & Sublingual category, where it has maintained a consistent first-place ranking from August to November 2024. This consistency is indicative of a robust market presence and consumer preference for their products in this category. In the Topical category, Doctor Solomon's improved its ranking from third place in August to second place in November, despite a dip in sales in September and October. However, the brand's performance in Massachusetts was less stable; while it held a steady sixth-place rank in Tinctures & Sublinguals through October, it dropped out of the top 30 by November. Meanwhile, its Topical products improved significantly, jumping from ninth place in August to third by October, before falling out of the top 30 by November.
In Maryland, Doctor Solomon's has maintained strong positions in multiple categories. The brand's Topical products held the second spot consistently from September to November, despite a brief drop to second place in September. Their Tincture & Sublingual products also held steady in second place throughout the period. Notably, in the Concentrates category, Doctor Solomon's climbed from twelfth place in August to ninth by November, showcasing a positive trend. In Nevada, Doctor Solomon's has dominated the Tincture & Sublingual category, holding the top rank consistently, while their Topical products remained stable in the fifth position. Conversely, in Ohio, the brand's Tincture & Sublingual products consistently held the second rank, and their Topical products fluctuated between first and second places, indicating a competitive landscape.
Competitive Landscape
In the Maryland concentrates category, Doctor Solomon's has shown a steady improvement in rank from August to November 2024, moving from 12th to 9th place. This upward trend in ranking is indicative of a positive shift in market presence, driven by a consistent increase in sales over the same period. Notably, Nature's Heritage remains a strong competitor, consistently ranking in the top 6, although their sales have seen a decline from August to November. Meanwhile, MPX - Melting Point Extracts has experienced fluctuations in their rank, peaking at 5th in September before dropping to 10th in November, which may suggest volatility in their market strategy. Alchemist has maintained a relatively stable position close to Doctor Solomon's, while District Cannabis made a significant leap from outside the top 20 to 7th place in November, indicating a potential emerging threat. These dynamics highlight the competitive landscape Doctor Solomon's is navigating, with its gradual rise suggesting effective strategies in contrast to some competitors facing sales challenges.
Notable Products
In November 2024, Doctor Solomon's top-performing product was the CBD/THC 1:3 Rescue Transdermal Balm in the Topical category, maintaining its number one rank consistently from August through November, with sales of 2,594 units. The CBD/THC 3:1 Unwind Transdermal Balm also held steady in the second position, showing resilience despite a slight decrease in sales compared to previous months. The THC/CBN 1:1 Doze Drops Tincture remained in the third spot, consistent with its October ranking, although it had previously ranked second in September. The CBD/THC 1:1 Restore Transdermal Lotion (200mg CBD, 200mg THC) saw an improvement, climbing to fourth place from its fifth-place standing in October. Meanwhile, the CBD/THC 1:1 Restore Transdermal Lotion (100mg CBD, 100mg THC) dropped to fifth place, switching positions with its higher dosage counterpart.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
