Data Snapshot: Nov 03, 2026
$500K+

Oct-2026

Sales

Strong Growth

Trend

6-Month

73

Product Count

SKUs

$13.72

Avg Price

47.3%

YoY Sales Change

-24.9%

YoY Price Change

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Drewby Doobie / Epic Flower

Where to Buy

Drewby Doobie / Epic Flower is stocked at 85 licensed dispensaries across Oregon, with the deepest coverage in Portland, Bend, Medford, Ashland, and Corvallis. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

https://headsetstorage.blob.core.windows.net/brand-stores/4260.json?v=20261102
Drewby Doobie / Epic Flower Sales

Market Insights Snapshot

Drewby Doobie / Epic Flower Historical Sales by Category

In October 2026, Drewby Doobie / Epic Flower concentrated 72.68% of sales in Pre-Roll, with Flower at 27.32%, marking a decisive tilt toward Pre-Roll where year-over-year growth was 151.09% and month-over-month growth was 8.18%. By contrast, Flower declined year-over-year by 27.29% and month-over-month by 8.09%, while the brand’s average price fell 24.93% year-over-year to $13.72, suggesting unit mix expansion at lower price points. With Pre-Roll averaging $12.16 and Flower at $20.86, the differential aligns with volume-led gains in lower-priced formats; combined with a Pre-Roll rank of 7 in Oregon, the mix shift implies the brand is consolidating around a price-accessible Pre-Roll proposition to drive share.

The pivot toward Pre-Roll raises positioning stakes: sustaining a 7th-place Pre-Roll rank in Oregon while Pre-Roll grows 151.09% year-over-year and 8.18% month-over-month indicates defensible relevance in value-leaning segments, whereas Flower’s 27.29% year-over-year contraction and 8.09% month-over-month decline point to selective retreat from premium price tiers. With overall brand sales up 47.30% year-over-year and a 54.93% lift over 24 months, the pattern implies the brand is trading breadth in premium Flower for depth in scaled, lower-price Pre-Rolls, prioritizing velocity and rank maintenance over margin per unit.

Oct-2026 Rank
Flower
Pre-Roll
#40
#7
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Pre-Roll
72.7%
$12.16
+151.1%
+8.2%
Flower
27.3%
$20.86
-27.3%
-8.1%
Drewby Doobie / Epic Flower

Competitive Landscape

Drewby Doobie / Epic Flower sits at rank #7 in Oregon Pre-Roll for October 2026, improving 17 positions year over year from #24 and climbing 5 spots since July 2026 from #12 to #7, with a brief peak at #6 in September 2026; meanwhile, STiCKS held #1 year over year with an 84.8% sales increase, and Kaprikorn advanced from #5 to #2 alongside a 144.4% sales lift, indicating that Drewby Doobie / Epic Flower’s rank gains are occurring while top rivals consolidate higher positions. The juxtaposition of a #7 current rank against a #6 peak in September 2026 and competitors like Hellavated sliding from #2 to #3 with a -20.3% sales change, and Portland Heights at #4 with a -30.7% sales change, signals that Drewby Doobie / Epic Flower’s upward trajectory is driven more by recovery and timing than category-wide lift, implying a need to convert recent momentum into durable share before faster-rising players compress the middle ranks.

Drewby Doobie / Epic Flower category ranking vs. nearest competitors
Drewby Doobie / Epic Flower

Notable Products

Drewby Doobie / Epic Flower leans on fresh launches in October 2026, with 26 new products contributing 37.5% of brand sales and several already in the top lineup, including Blue Andeze Pre-Roll 10-Pack (5g) and Ego Checker (1g). That weight from recent items sits alongside a relatively broad slate where the top 10 hold 38.0% of sales, so a large share comes from newly introduced products rather than a few entrenched staples.

Product
Type
Share of Sales
Avg Price
vs. Peer Avg
MoM %
Jack Herer Pre-Roll 10-Pack (5g)
Sativa - Single Strain
6.8%
$11.66
-22.2%
+1506.2%
Blue Andeze Pre-Roll 10-Pack (5g)New
Hybrid - Single Strain
4.5%
$11.90
-12.7%
New
Lemon Cherry Sherbet Pre-Roll 10-Pack (5g)New
Hybrid - Single Strain
4.0%
$12.81
-6.0%
+39.0%
Ice Cream Cake Pre-Roll 10-Pack (5g)
Indica - Single Strain
4.0%
$13.43
-8.2%
+149.0%
Slurp Juice Pre-Roll 10-Pack (5g)New
Hybrid - Single Strain
3.8%
$10.50
-22.9%
New
Gary Payton Pre-Roll 10-Pack (5g)
Hybrid - Single Strain
3.1%
$12.50
-8.3%
+138.3%
Supreme Lee Hi Pre-Roll 10-Pack (5g)
Hybrid - Single Strain
3.1%
$13.63
+0.0%
+246.2%
Illemonatti Pre-Roll 10-Pack (5g)
Hybrid - Single Strain
3.0%
$14.52
+6.5%
+15.2%
Ego Checker (1g)New
Hybrid
2.9%
$61.38
+428.6%
+2746.0%
Apple Tartz (14g)
Hybrid
2.8%
$33.71
+77.1%
+983.4%

Peer avg: average price of the same product type and package size in the same states that month.

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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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