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Oct-2024
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Overview
Market Insights Snapshot
In British Columbia, Dymond Concentrates 2.0 has shown fluctuating performance in the Concentrates category, moving from rank 20 in July 2024 to 26 by October 2024. This downward trend is coupled with a decrease in sales from $38,355 in July to $22,336 in October. In contrast, their Vapor Pens category has seen a positive trajectory, climbing from rank 57 to 45 over the same period, with a consistent increase in sales. This divergence in category performance within the same state suggests that while their Concentrates might be facing competitive pressures, their Vapor Pens are gaining traction among consumers.
Meanwhile, in Ontario, the brand's performance in the Concentrates category has been less stable, with rankings falling out of the top 30 by October 2024, indicating a potential challenge in maintaining market presence. The Pre-Roll category consistently hovered around the lower end of the rankings, never breaking into a stronger position. However, their Vapor Pens have shown a steady improvement in rank, moving from 74 to 70 between July and October, although sales saw a slight decline in October. This mixed performance across categories and states highlights the brand's varied market reception and suggests areas for strategic focus to bolster their standing.
Competitive Landscape
In the competitive landscape of vapor pens in Ontario, Dymond Concentrates 2.0 has shown a consistent presence, maintaining a rank between 70 and 74 from July to October 2024. Despite not breaking into the top 60, Dymond Concentrates 2.0 has demonstrated stable sales figures, which suggests a loyal customer base. Meanwhile, AMBR experienced a significant drop in rank from 51 in August to 73 in October, indicating potential volatility in their market position. 7 Acres and No Future have shown fluctuating ranks, with No Future notably recovering to rank 69 in October after a dip to 85 in September. These dynamics highlight an opportunity for Dymond Concentrates 2.0 to capitalize on the instability of its competitors by leveraging its consistent performance to attract customers seeking reliability in their vapor pen choices.
Notable Products
In October 2024, Dymond Concentrates 2.0's top-performing product was the Death Bubba Diamond Infused Pre-Roll 3-Pack (1.5g), which maintained its consistent first-place ranking from previous months, even though its sales decreased to 1451 units. The Strawberry Clouds Live Resin Cartridge (1g) held steady at the second position, showing a positive sales trend with 1100 units sold. The CBD/THC 1:1 Tropical Haze Full Spectrum Live Resin Cartridge (1g) entered the rankings at third place, indicating its growing popularity. Peach Rings Live Resin Cartridge (1g) followed closely, debuting at fourth place. Notably, the Shatter Tasting 2-Pack (1.2g) dropped to fifth place from its previous higher rankings, reflecting a decline in sales performance.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
