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Oct-2024
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Overview
Market Insights Snapshot
In Arizona, Earth Extracts has shown varied performance across different product categories. In the Concentrates category, the brand's ranking has fluctuated between 18th and 24th place from July to October 2024. Despite this, their sales figures indicate a modest recovery from August to September, although they experienced a slight dip again in October. This suggests that while they are maintaining a presence in the market, they are facing challenges in climbing the ranks. In contrast, their Vapor Pens category has demonstrated more stability, holding a consistent position around the 18th to 19th rank. This steadiness, coupled with a gradual decline in sales, indicates a need for strategic adjustments to regain upward momentum.
Interestingly, Earth Extracts did not make it into the top 30 brands for other categories in Arizona, which could either signal a strategic focus on their current categories or a missed opportunity to diversify their market presence. The absence from the top 30 in other categories might be a point of concern or a potential area for growth, depending on their business strategy. It will be crucial for Earth Extracts to analyze these trends and potentially explore opportunities in other segments to enhance their competitive edge in the market. This approach could help them not only stabilize their current rankings but also expand their footprint in the cannabis industry.
Competitive Landscape
In the competitive landscape of Vapor Pens in Arizona, Earth Extracts has experienced a fluctuating yet stable presence, maintaining a rank within the top 20 throughout the months from July to October 2024. Despite a slight decline in sales from July to October, Earth Extracts managed to improve its rank from 19th in August to 18th in October, indicating a resilient market position amidst competitive pressures. Notably, Grow Sciences has shown a significant upward trend, climbing from 21st in July to 16th in October, potentially posing a competitive threat to Earth Extracts. Meanwhile, Flav has maintained a steady rank at 17th since September, closely trailing Earth Extracts. Tru Infusion experienced a dip in rank in August but rebounded to 19th by October, reflecting a volatile yet competitive presence. The re-entry of Micro Bar into the top 20 in October, after being absent in September, further intensifies the competition. These dynamics highlight the need for Earth Extracts to strategize effectively to maintain and potentially improve its market position amidst these shifting competitive forces.
Notable Products
In October 2024, Earth Extracts' top-performing product was the Premium Tiger's Blood Oil Cartridge (1g) in the Vapor Pens category, which ascended to the number one rank with sales of 466 units. The GSC Oil Cartridge (1g) followed closely behind, securing the second position. The EV Premium - Super Sour Diesel Oil Cartridge (1g) achieved the third rank, marking its debut appearance in the top three. Notably, the Jack Oil Cartridge (1g) dropped to fifth place after previously ranking third in September. This shift in rankings indicates a strong performance by the Premium Tiger's Blood Oil Cartridge, capitalizing on its previous fifth place in July.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
