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Jan-2025
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Overview
Market Insights Snapshot
Eaton Botanicals has shown consistent performance in the edible category in New York, maintaining a steady rank of 13th from October 2024 through January 2025. This stability in ranking suggests a strong foothold in the New York market, potentially indicating customer loyalty or effective market penetration strategies. The brand's sales trajectory also shows a positive trend, with sales increasing from $215,800 in October 2024 to $378,206 in January 2025. This growth underscores Eaton Botanicals' ability to capture market share and suggests a successful adaptation to consumer preferences over these months.
While Eaton Botanicals has maintained a consistent presence in the New York edibles market, the absence of rankings in other states or provinces indicates areas for potential growth or challenges in broader market penetration. Not appearing in the top 30 brands in other regions could suggest a need for strategic expansion or indicate strong local competition. Understanding these dynamics can provide insights into where Eaton Botanicals might focus its efforts to enhance its market presence and drive growth in other regions.
Competitive Landscape
In the competitive landscape of the Edible category in New York, Eaton Botanicals consistently held the 13th rank from October 2024 to January 2025. Despite maintaining its position, Eaton Botanicals faces stiff competition from brands like Florist Farms, which fluctuated between the 10th and 12th ranks, indicating a slightly stronger market presence. Meanwhile, Wana also showcased stability, hovering around the 11th and 12th ranks, suggesting a competitive edge over Eaton Botanicals. Notably, Flav made a significant leap from 24th to 14th rank, indicating a rapid growth trajectory that Eaton Botanicals should be cautious of. While Eaton Botanicals saw a positive sales trend, particularly in January 2025, where sales peaked, the brand's consistent rank suggests that while it is stable, it might need strategic initiatives to climb higher in the competitive ladder.
Notable Products
In January 2025, Eaton Botanicals' top-performing product remains the THC/CBG 1:1 Dark Cherry Nightly Nightcap Gummies 20-Pack, maintaining its first-place rank for four consecutive months with a notable sales figure of 3976 units. The CBG/THC 1:1 Daily Elevation Peach Gummies 20-Pack also consistently held the second rank, showing strong performance throughout the months. The CBD/THC 1:1 Fixer Upper Mango Ginger Gummies 20-Pack secured the third position without any change in rank, indicating stable demand. The CBD/THC 1:1 Watermelon Gal Pal Gummies 20-Pack consistently held fourth place, while the CBD/THC 4:1 Lemon Lavender Serenity Now Gummies 20-Pack debuted in fifth place in January 2025. These rankings reflect a consistent trend in consumer preference for balanced THC and CBD products within the Edible category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
