.svg){kind=small}
Nov-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Eden's Trees has shown varied performance across different product categories in Ohio. In the Concentrates category, the brand maintained a steady presence in the rankings, holding the 16th and 17th positions in August and September 2024, respectively. However, it did not make it into the top 30 in October and November, indicating a potential decline in market visibility or competition from other brands. In contrast, their Vapor Pens category saw a positive trajectory, moving from the 21st rank in August to the 16th rank by November. This upward movement suggests an increasing consumer preference or effective marketing strategies for their vapor pen products.
The Edible category for Eden's Trees in Ohio experienced a notable rise, advancing from the 31st position in August to the 22nd position by November. This improvement could be attributed to successful product launches or enhanced consumer engagement. Meanwhile, the Flower category showcased a fluctuating performance; it initially dropped from the 4th rank in September to the 9th in October, before slightly recovering to the 8th position in November. Despite this volatility, the Flower category remains a significant contributor to the brand's sales, reflecting its core strength in the market. The absence of top 30 rankings in certain months for specific categories could be a focal point for the brand's strategic adjustments moving forward.
Competitive Landscape
In the competitive landscape of the flower category in Ohio, Eden's Trees has experienced notable fluctuations in its market position from August to November 2024. Initially ranked 6th in August, Eden's Trees climbed to 4th place in September, reflecting a positive momentum in sales performance. However, the brand faced a decline in October, dropping to 9th place, before slightly recovering to 8th in November. This volatility contrasts with competitors like Seed & Strain Cannabis Co., which maintained a stronger position in the top 5 for most months, except for a dip to 9th in November. Meanwhile, Grassroots showed consistent performance, remaining mostly stable around the 5th to 7th ranks. The fluctuations in Eden's Trees' ranking suggest a need for strategic adjustments to regain and sustain a higher market position amidst strong competition. The brand's sales trajectory, particularly the drop in October, indicates potential challenges in maintaining consumer interest or market share, which may require targeted marketing efforts or product innovations to address.
Notable Products
In November 2024, Alien Mints (2.83g) maintained its position as the top-selling product for Eden's Trees, with sales reaching 7,625 units. Cadillac Rainbows (2.83g) secured the second rank, consistent with its performance in October. Gelatti (2.83g) experienced a notable rise in rankings, moving from fifth in October to third in November. Shady Boof Smalls (14.15g) debuted in the rankings at fourth place, indicating strong market entry. Jungle Fuel Smalls (14.15g) dropped from third to fifth, reflecting a decline in sales momentum compared to previous months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
