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Jan-2025
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Overview
Market Insights Snapshot
Eden's Trees has shown varied performance across different product categories in Ohio. In the Flower category, the brand experienced fluctuating rankings, beginning at 5th place in October 2024 and dropping to 12th in December, before rebounding slightly to 10th in January 2025. This movement indicates some volatility in their market position, yet they remain firmly within the top 15. The Edible category tells a different story, with Eden's Trees maintaining a steady presence in the rankings, although they slipped from 21st in November to 25th by January. This downward trend could be indicative of increasing competition or shifting consumer preferences in the edibles market.
In the Vapor Pens category, Eden's Trees has shown a notable improvement, climbing from 18th place in October to 13th in December, before settling at 17th in January 2025. Such movement suggests potential growth opportunities in this segment, despite a slight setback at the start of the new year. However, in the Concentrates category, the absence of a ranking after October, where they placed 16th, might be a cause for concern, as it suggests they have fallen out of the top 30. This could indicate either a strategic withdrawal from this segment or challenges in maintaining competitiveness. The varied performance across these categories highlights the dynamic nature of the cannabis market, where Eden's Trees must continuously adapt to maintain and improve its market presence.
Competitive Landscape
In the competitive landscape of the Ohio flower market, Eden's Trees has experienced notable fluctuations in its rank and sales performance over the past few months. Starting strong in October 2024 with a rank of 5, Eden's Trees saw a decline to rank 12 by December 2024, before slightly recovering to rank 10 in January 2025. This downward trend in rank correlates with a significant drop in sales from November to December, suggesting potential challenges in maintaining market share. In contrast, Buckeye Relief has shown a remarkable upward trajectory, moving from rank 11 in October to rank 4 in December, indicating a strong competitive threat. Meanwhile, Meigs County Grown also demonstrated volatility, peaking at rank 6 in November before dropping to rank 11 by January. These dynamics highlight the competitive pressures Eden's Trees faces, emphasizing the need for strategic adjustments to regain its earlier market position.
Notable Products
In January 2025, Alien Mints (2.83g) continued its reign as the top-performing product for Eden's Trees, maintaining its first-place position with sales reaching 6236 units. Gelatti (2.83g) climbed to the second spot, showing a significant improvement from its third-place rank in December 2024, with sales figures of 4542 units. Shady Boof (2.83g) made an impressive debut in the rankings, securing the third position. Platinum Lemon Cherry Gelato Trim (14.15g) entered the rankings at fourth place. Sherb Pop (2.83g) remained steady in the fifth position, having also been ranked fifth in December 2024.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
