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Oct-2024
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Overview
Market Insights Snapshot
In the state of Oregon, Elysium Fields has shown a notable upward trajectory in the Concentrates category. Starting from a rank of 33 in July 2024, the brand climbed to the 19th position by October 2024, reflecting a positive trend in consumer preference and market penetration. This improvement is further underscored by the increase in sales, which rose significantly from $45,034 in July to $93,022 in October. On the other hand, the Vapor Pens category tells a different story, with Elysium Fields maintaining a relatively stable position around the mid-20s rank, indicating steady performance but lacking significant upward momentum.
Within the Pre-Roll category in Oregon, Elysium Fields displayed a mixed performance. The brand's ranking fluctuated, dropping slightly in August but recovering to reach the 20th position by October. This category's sales figures also reflect a positive growth trend, climbing from $124,352 in July to $175,358 in October, suggesting a strong demand for their pre-roll products. The absence of Elysium Fields from the top 30 in some months across other categories highlights areas for potential improvement and expansion. Such dynamics within these rankings provide a glimpse into the brand's strategic positioning and consumer engagement across different product lines.
Competitive Landscape
In the competitive landscape of Vapor Pens in Oregon, Elysium Fields has experienced fluctuating rankings over the past few months, indicating a dynamic market presence. Despite a promising rise to 25th place in September 2024, Elysium Fields slipped back to 28th in October. This fluctuation contrasts with brands like Orchid Essentials, which consistently hovered around the 26th rank, and High Tech, which saw a decline from 23rd to 30th, suggesting potential volatility in their sales strategy. Meanwhile, Kaprikorn showed a notable improvement, climbing from 32nd in July to 27th by October, indicating a positive sales trajectory. Elysium Fields' sales peaked in September, reflecting a successful period that could be leveraged for future growth strategies. However, the brand must address the factors contributing to its rank drop in October to maintain competitiveness in this rapidly evolving market.
Notable Products
In October 2024, the top-performing product from Elysium Fields was the Birthday Cake Pre-Roll (1g), maintaining its number one ranking from August with sales reaching 2013 units. The Blueberry Muffin Pre-Roll (1g) emerged as a strong contender, securing the second position with notable sales figures. Champaya Pre-Roll (1g) climbed to third place, showing a positive trend from its previous absence in September. The Strain Variety Pre-Roll 5-Pack (5g) dropped from its previous top spot in September to fourth place in October. Lastly, the Blueberry Banana Muffin Pre-Roll (1g) entered the rankings at fifth place, marking its debut in the top five.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
