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Oct-2024
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Overview
Market Insights Snapshot
Emerald Bay Extracts has shown a steady performance in the California market, particularly in the Capsules category, where it has consistently maintained a fourth-place ranking from July to October 2024. Despite a slight decline in sales from $749,431 in July to $605,371 in October, the brand has managed to hold its position, indicating strong consumer loyalty or a lack of competition in this niche. This stability in ranking, despite fluctuating sales, suggests that Emerald Bay Extracts has established a solid foothold in the Capsules category within the state.
In the Concentrates category in California, Emerald Bay Extracts has shown a promising upward trajectory. Starting from a 31st place ranking in July, the brand climbed to 15th place by October. This significant improvement in ranking corresponds with an increase in sales, which peaked at $204,756 in October. This upward movement highlights the brand's growing presence and competitiveness in the Concentrates market. However, it's important to note that they were not in the top 30 in July, which indicates that while progress is being made, there is still room for growth and increased visibility in this category.
Competitive Landscape
In the competitive landscape of the California capsules market, Emerald Bay Extracts has maintained a consistent rank of 4th place from July to October 2024. Despite this stable ranking, the brand has experienced a downward trend in sales, with a notable decline from August to October. This sales dip might be attributed to the strong performance of competitors such as Breez, which has consistently held the 2nd rank with increasing sales figures, and ABX / AbsoluteXtracts, which improved its rank from 5th to 3rd in July and has maintained it since, showing robust sales growth. Meanwhile, Kikoko and Buddies have remained stable in their respective rankings, but with Kikoko's sales showing a downward trend, it presents a potential opportunity for Emerald Bay Extracts to capitalize on. Overall, while Emerald Bay Extracts holds a solid position, the brand may need to strategize to counteract the sales decline and leverage opportunities arising from competitors' performance dynamics.
Notable Products
In October 2024, the top-performing product from Emerald Bay Extracts was Ice Cream Cake RSO Syringe (1g) in the Concentrates category, maintaining its number one rank from the previous two months with sales reaching 2939 units. Blue Dream RSO Tablets 40-Pack (1000mg) in the Capsules category held the second position, consistent with its rank in September, although its sales slightly decreased to 1697 units. CBG White RSO Tablets 40-Pack (1000mg CBG) also in the Capsules category, remained steady at the third position since September, showing a small decline in sales to 1573 units. Electric Crayon RSO Tablets 10-Pack (100mg) improved its ranking to fourth place from fifth in September, with sales increasing to 1051 units. Notably, Biscotti RSO Tablets 10-Pack (1000mg) entered the top five for the first time, marking a significant rise in its performance for October.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
