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Dec-2024
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Overview
Market Insights Snapshot
Emerald Bay Extracts has shown a consistent presence in the California market, particularly within the Capsules category. Despite a slight dip from 3rd to 4th place in October and maintaining that position through December, the brand demonstrated resilience with a notable sales increase in December, reaching $867,352. This suggests a strong recovery and potential growth in consumer demand towards the end of the year. However, it's worth noting that Emerald Bay Extracts did not rank in the top 30 in any other state or province for Capsules, indicating a concentrated market presence.
In the Concentrates category, Emerald Bay Extracts experienced fluctuating rankings in California, moving from 19th in September to a peak of 16th in December. This upward trend in rankings coincides with an increase in sales, suggesting effective market strategies or product offerings that resonated well with consumers. The absence of rankings in other states or provinces for this category highlights the brand's focused operations within California. These movements suggest that while Emerald Bay Extracts has a strong foothold in its home state, there is potential for expansion into other regions or further strengthening its current market positions.
Competitive Landscape
In the competitive landscape of the California capsules market, Emerald Bay Extracts experienced a slight decline in rank from September to October 2024, moving from 3rd to 4th place, where it remained through December. This shift can be attributed to the consistent performance of competitors such as ABX / AbsoluteXtracts, which maintained a steady 3rd place position, and Breez, which held a strong 2nd place throughout the period. Despite the rank change, Emerald Bay Extracts showed resilience in sales, with a notable increase in December, suggesting a positive trend that could potentially improve its competitive standing in the coming months. Meanwhile, Kikoko and Buddies displayed fluctuating performances, with Kikoko dropping to 6th place by December, indicating potential opportunities for Emerald Bay Extracts to capitalize on shifting market dynamics.
Notable Products
In December 2024, the top-performing product for Emerald Bay Extracts was the Blue Dream RSO Syringe (1g) in the Concentrates category, securing the number one rank. The CBG White RSO Tablets 40-Pack (1000mg CBG) moved up to second place from a consistent third place in the preceding months, with sales reaching 1682 units. The Private Reserve OG RSO Tablets 20-Pack (1000mg) dropped from the top spot in November to third place in December. Ice Cream Cake RSO Oil (1g) maintained a steady presence in the rankings, holding fourth place in December after a previous peak at first place in September and October. Finally, Blue Dream RSO Tablets 40-Pack (1000mg) returned to the rankings in fifth place after not being ranked in November.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
