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Jan-2025
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Overview
Market Insights Snapshot
In the state of Oregon, Emerald Extracts has shown varied performance across different product categories. In the Concentrates category, the brand has struggled to break into the top 30, maintaining a rank in the 50s and 60s over the last few months, with sales showing a declining trend from October 2024 to January 2025. This suggests potential challenges in this category, possibly due to increased competition or shifting consumer preferences. On the other hand, the Pre-Roll category tells a different story. Emerald Extracts made significant strides, moving from 54th place in October 2024 to an impressive 20th place by January 2025, indicating a strong upward trajectory and a positive reception from consumers.
The Vapor Pens category also reflects an interesting dynamic for Emerald Extracts in Oregon. Although the brand did not rank within the top 30, it showed a notable improvement, climbing from 78th place in November 2024 to 59th in January 2025. This upward movement, coupled with a rebound in sales from a low in November to a peak in January, suggests that Emerald Extracts might be finding its footing in this category. Such trends highlight the brand's potential to capitalize on growth opportunities, but also point to areas where they might need to bolster their market presence and strategies to achieve higher rankings and sales figures.
Competitive Landscape
In the competitive landscape of Oregon's Pre-Roll category, Emerald Extracts has demonstrated notable fluctuations in its market position from October 2024 to January 2025. Initially ranked outside the top 50 in October and November, Emerald Extracts made a significant leap to 30th in December and further improved to 20th by January. This upward trajectory suggests a positive reception to their product offerings or marketing strategies. In contrast, competitors like Cascade Valley Cannabis and Entourage Cannabis / CBDiscovery experienced more volatility, with Cascade Valley Cannabis dropping out of the top 20 in November and January, and Entourage Cannabis / CBDiscovery falling to 21st by January. Meanwhile, Organic Theory and Feel Goods maintained more stable rankings, with Feel Goods consistently staying within the top 20. These dynamics highlight Emerald Extracts' potential to capture more market share if it continues its current growth trend, especially as some competitors face ranking challenges.
Notable Products
In January 2025, the top-performing product from Emerald Extracts was Champagne Showers Infused Pre-Roll 2-Pack (1.5g), which achieved the number one rank with sales of 4068 units, a significant increase compared to previous months. Garlic Storm x Glitter Bomb Diamond Infused Pre-Roll 2-Pack (1.5g) climbed to the second position, improving from a third-place rank in December 2024. Cosmic Candy Kush x Electro Lime Infused Pre-Roll 2-Pack (1.5g) maintained a strong performance, moving up to the third position from fourth in the previous month. Root Beer Float x Banana Cooler Infused Pre-Roll 2-Pack (1.5g) entered the rankings at fourth place, while Candied Lemons x Strawguava Infused Pre-Roll 2-Pack (1.5g) debuted at fifth place. The rankings show a dynamic shift in consumer preferences, with notable improvements in sales figures across the board for Emerald Extracts' products.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
