.svg){kind=small}
Nov-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Entourage Cannabis / CBDiscovery has shown notable performance trends across different categories in Oregon. In the Concentrates category, the brand has climbed steadily from a rank of 7th in August 2024 to 4th by November 2024, indicating a strong upward trajectory and increasing consumer preference. This improvement is further reinforced by a significant increase in sales, highlighting the brand's growing market presence in this category. Conversely, in the Pre-Roll category, the brand's ranking has declined from 10th in August to 17th by November, signaling potential challenges or increased competition. This drop in the rankings, accompanied by a decrease in sales, suggests areas where the brand might need to strategize for better market engagement.
In the Vapor Pens category, Entourage Cannabis / CBDiscovery has maintained a dominant position, consistently holding the 1st rank from August through November 2024. This consistent top ranking underscores the brand's strong foothold and consumer loyalty in this category within Oregon. The sales figures, although fluctuating, show a robust performance, indicating that despite market dynamics, the brand has managed to sustain its leadership. The ability to stay at the forefront in such a competitive category suggests that Entourage Cannabis / CBDiscovery has a well-established product line and effective market strategies that resonate well with consumers. However, the brand's performance in other states and categories remains to be explored for a comprehensive understanding of its overall market position.
Competitive Landscape
In the Oregon Vapor Pens category, Entourage Cannabis / CBDiscovery has consistently maintained its top position from August to November 2024, showcasing its strong market presence and brand loyalty. Despite a slight fluctuation in sales figures, Entourage Cannabis / CBDiscovery's leadership remains unchallenged, with competitors like Buddies consistently holding the second rank. Notably, White Label Extracts (OR) has shown an upward trend, moving from the fifth to the third rank by October 2024, which could indicate a growing competitive pressure. However, Entourage Cannabis / CBDiscovery's ability to sustain its number one rank amidst these shifts highlights its robust brand strategy and customer retention in the Oregon market.
Notable Products
In November 2024, the top-performing product for Entourage Cannabis / CBDiscovery was the London Sherb Truly Live Resin Cartridge (1g) in the Vapor Pens category, securing the number one rank with impressive sales of 3,084 units. Following closely, the Pretty Astronaut Truly Live Resin Cartridge (1g) and Lime Spritzer Truly Live Resin Cartridge (1g) occupied the second and third positions, respectively. The Tahiti Blueberries Truly Live Resin Cartridge (1g) and Super Soaker Truly Live Resin Cartridge (1g) rounded out the top five. This ranking reflects a consistent performance in the Vapor Pens category, with London Sherb maintaining its leading position. Notably, these products showed a strong debut in November, as they were not ranked in the previous months, indicating a successful product launch or marketing strategy.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
