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Dec-2024
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Overview
Market Insights Snapshot
Eugreen Farms has shown varied performance across different product categories in Oregon. In the Concentrates category, the brand initially held a ranking of 28th in September 2024 but slipped out of the top 30 by October, with a further decline to 36th in November before recovering slightly to 32nd in December. This fluctuating performance is noteworthy, indicating potential challenges in maintaining a competitive edge in this category. On the other hand, Eugreen Farms has demonstrated stronger performance in the Flower category, where they consistently ranked within the top 10, peaking at 5th place in October and November before dropping to 8th in December. This suggests a solid market presence and consumer preference for their flower products, despite some end-of-year decline.
The Vapor Pens category highlights a different story for Eugreen Farms in Oregon. The brand did not appear in the top 30 rankings throughout the last four months of 2024, with rankings of 69th, 70th, and 72nd from October to December, respectively. This absence from the top tier suggests that Eugreen Farms faces significant competition or lacks market penetration in the Vapor Pens segment. The sales figures for this category reflect a downward trend, which might indicate a need for strategic adjustments to improve their positioning and sales performance. Overall, Eugreen Farms' performance across these categories and months underscores the dynamic nature of the cannabis market in Oregon, with both opportunities and challenges in maintaining their brand's competitive stance.
Competitive Landscape
In the Oregon flower market, Eugreen Farms experienced a notable fluctuation in its ranking and sales performance over the last few months of 2024. Starting strong in September with a rank of 6th, Eugreen Farms improved to 5th place in October and maintained this position in November. However, by December, the brand slipped to 8th place, indicating a potential challenge in sustaining its competitive edge. This decline in rank coincided with a decrease in sales from November to December. In contrast, Oregon Roots showed a significant upward trend, climbing from 13th in September to 7th in December, with a corresponding increase in sales. Similarly, Focus North made a remarkable leap from 18th in September to 9th in December, suggesting a strong competitive presence. Meanwhile, Kaprikorn maintained a stable performance, consistently ranking around 6th to 8th during this period. These dynamics highlight the competitive pressures Eugreen Farms faces in maintaining its market position amidst the shifting landscape of the Oregon flower category.
Notable Products
In December 2024, Donny Burger (Bulk) maintained its position as the top-performing product for Eugreen Farms, achieving the highest sales figure of 2008 units. Cement Crunch (Bulk) saw a significant rise, moving up to the second position from fifth in November, indicating a strong performance in the flower category. Ice Bath (Bulk) also improved its ranking, climbing to third place from fourth in the previous month. Daytona (Bulk) experienced a slight drop, moving from third to fourth. Notably, Blue God (Bulk) entered the top five for the first time in December, securing the fifth position.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
