Jan-2025
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Overview
Market Insights Snapshot
In the state of California, Everyday Dabs has shown a promising upward trend in the Concentrates category. Starting from a rank of 24 in October 2024, the brand improved its position to 17 in November, further climbing to 15 by December, before slightly dropping to 16 in January 2025. This consistent presence within the top 20 indicates a strong foothold in the California concentrates market, likely driven by strategic product offerings or marketing efforts. The sales figures reflect this positive movement, with a notable increase from October to November, suggesting a successful period for Everyday Dabs in this category.
Conversely, Everyday Dabs' performance in the Edibles category in California reveals more volatility. The brand was ranked 51st in October 2024, improved to 39th in November, but then saw a decline to 60th in December before recovering to 44th in January 2025. This fluctuation highlights challenges in maintaining consistent market share in the edibles segment, possibly due to competitive pressures or shifts in consumer preferences. The brand's absence from the top 30 in most months suggests room for growth and potential opportunities to refine their approach in this category.
Competitive Landscape
In the competitive landscape of California's concentrates market, Everyday Dabs has shown a steady performance, maintaining a rank within the top 20 from October 2024 to January 2025. The brand's rank improved from 24th in October to 16th by January, indicating a positive trajectory in market presence. This improvement is noteworthy, especially when compared to competitors like Casual Cannabis, which climbed from 46th to 18th, showcasing a more dramatic rise but starting from a lower position. Meanwhile, Bear Labs experienced a decline from 10th to 17th, which may suggest a potential opportunity for Everyday Dabs to capture more market share from this competitor. Additionally, Roll Bleezy and Pistil Whip have maintained close competition, with both brands showing stable rankings around the mid-teens. Everyday Dabs' consistent sales growth, peaking in December 2024, positions it well against these competitors, indicating a robust demand for its products in the California market.
Notable Products
In January 2025, Everyday Dabs' top-performing product was Hitters - Sour Blue Raspberry Live Resin Gummies (100mg) in the Edible category, maintaining its leading position with sales of 3004 units. Following closely was Hitters - Sour Green Apple Live Resin Gummies 10-Pack (100mg), which consistently held the second rank for two consecutive months. Dosi Runtz Wax (1g) emerged as a new contender in the Concentrates category, capturing the third rank. Meanwhile, Hitter - Sour Watermelon Live Resin Gummies (100mg) returned to the ranks at fourth position after being unranked in December 2024. Jokerz Crumble (1g) debuted at fifth place, indicating a growing interest in concentrates within the market.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.