.svg){kind=small}
Jan-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
Exotic Elevations has shown varied performance across different product categories and states, with notable movements in rankings. In the Concentrates category in Maryland, the brand has maintained a relatively stable presence, ranking between 21st and 24th from October 2024 to January 2025. However, the sales figures in this category have experienced a downward trend, with a significant decrease from October's sales to January's sales. This could indicate a need for strategic adjustments to maintain or improve their position in this category. The fact that Exotic Elevations consistently remained within the top 30 for Concentrates suggests a solid foothold, but the declining sales trajectory might be a point of concern for stakeholders.
In contrast, the Vapor Pens category in Maryland tells a different story for Exotic Elevations. The brand has improved its ranking from 46th in October 2024 to 29th by January 2025, demonstrating a significant upward trend. The sales figures for Vapor Pens have shown a remarkable increase, indicating growing consumer interest and market penetration in this category. This positive movement into the top 30 marks a successful period for Exotic Elevations in the Vapor Pens category, suggesting effective strategies or product offerings that resonate well with consumers. The divergence in performance between these two categories highlights the dynamic nature of Exotic Elevations' market presence and suggests areas for both celebration and potential improvement.
Competitive Landscape
In the Maryland vapor pens category, Exotic Elevations has demonstrated a notable upward trajectory in its market position over recent months. Starting from a rank outside the top 40 in October 2024, Exotic Elevations climbed to rank 29 by January 2025, indicating a significant improvement in market presence. This upward movement contrasts with the performance of competitors like Hi*AF, which saw a decline from rank 15 to 27 in the same period, and Verano, which consistently hovered around the mid-20s. Additionally, while 1937 and Legend (MD) experienced fluctuating ranks, their sales figures showed a downward trend, unlike Exotic Elevations, which saw a steady increase in sales. This positive trend for Exotic Elevations suggests a growing consumer preference and potential for further market penetration in Maryland's competitive vapor pens sector.
```
Notable Products
In January 2025, Exotic Elevations saw Big Steppa Live Liquid Diamonds Cartridge (0.5g) take the top spot in product sales, achieving a remarkable sales figure of 545 units. Oppenheimer OG Live Liquid Diamonds Cartridge (0.5g) followed closely in second place with 501 units sold. Golden Grapefruit Live Resin Diamonds Cartridge (0.5g), which had been ranked first in December 2024, slipped to third place with 489 units. Lemon Dreams Live Liquid Diamonds Cartridge (0.5g) maintained a strong presence, moving from second in December 2024 to fourth in January 2025. Dream Stomper Live Liquid Diamonds Cartridge (0.5g) entered the rankings in January 2025, securing the fifth position with 351 units sold.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
