.svg){kind=small}
Apr-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
In the competitive cannabis market, Fade Co. has shown a notable performance across different categories and states, with a significant presence in Arizona and Maryland. In Arizona, Fade Co.'s journey in the Flower category has seen a steady climb from a rank of 35 in January 2024 to 26 by April 2024, highlighting a consistent upward trend in both rankings and sales, with April sales peaking at 313,045. This growth trajectory suggests an increasing acceptance and demand for Fade Co.'s Flower offerings. Similarly, in the Vapor Pens category within the same state, the brand improved its standing from 25th to 22nd place from January to April 2024, despite slight fluctuations in sales figures during the interim months. This resilience in maintaining a top 30 position underscores Fade Co.'s solid market presence and consumer loyalty in Arizona's competitive landscape.
Meanwhile, in Maryland, Fade Co. has established a dominant position, particularly in the Flower category, where it secured the top rank from February to April 2024. This achievement is underscored by impressive sales figures, with March 2024 sales reaching up to 4,597,402, indicating a strong market preference for Fade Co.'s Flower products. The brand's performance in the Pre-Roll category also deserves mention, maintaining a top 6 position from January to April 2024. The slight fluctuation in rankings, from 6th to 3rd and back to 6th, suggests competitive challenges yet a consistent consumer base. The sales figures in this category, though not reaching the heights of the Flower category, still showcase a robust performance, with sales exceeding half a million consistently over the observed months. Fade Co.'s stronghold in Maryland, particularly in these two categories, reflects its strategic market positioning and product quality that resonate well with the consumer base.
Competitive Landscape
In the competitive landscape of the Maryland cannabis flower market, Fade Co. has demonstrated a notable upward trajectory, securing the top rank from February through April 2024, after being second in January. This shift in rank is particularly impressive given the competitive nature of the market and the performance of its rivals. SunMed, initially leading in January, experienced a decline, dropping to third place by April, despite a strong start. Meanwhile, District Cannabis maintained a steady third-place position until April, when it advanced to second, showcasing a consistent performance but unable to surpass Fade Co.'s sales growth. The directional trend of Fade Co. ascending to and maintaining the number one rank, amidst fluctuating sales figures among the top competitors, underscores its increasing dominance and consumer preference within the Maryland flower category. This analysis, while excluding raw sales numbers, indicates that Fade Co.'s sales were consistently higher than those of District Cannabis and eventually surpassed SunMed, highlighting Fade Co.'s growing market share and competitive edge.
Notable Products
In April 2024, Fade Co.'s top-performing product was Super Boof (3.5g) from the Flower category, maintaining its number one rank since January with sales amounting to 6989 units. Following closely was Mule Fuel (3.5g), also in the Flower category, which secured the second position consistently from February to April. Banana Zoap (3.5g) made a notable entry into the rankings in March and climbed to the third spot by April, showcasing a significant demand. Ice Cream Cake (3.5g) experienced a slight decline, moving from second in January to fourth by April, indicating a shift in consumer preferences. Lastly, Gelato #41 (3.5g) entered the rankings for the first time in April, landing directly in the fifth position, highlighting the dynamic nature of product popularity within Fade Co..
Top Selling Cannabis Brands
