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Jan-2025
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Overview
Market Insights Snapshot
Farmer's Friend Extracts has shown a consistent presence in the Oregon market, particularly within the Tincture & Sublingual category, where they have maintained a steady second place ranking from October 2024 to January 2025. This consistency highlights their strong foothold and consumer preference in this category. In the Concentrates category, the brand has experienced some fluctuations, with rankings moving from 23rd in October to 25th by January, indicating potential challenges in maintaining a competitive edge. The Vapor Pens category reflects a stable performance, with the brand consistently ranking between 8th and 9th place, suggesting a solid market presence despite slight sales variations.
While Farmer's Friend Extracts maintains strong category rankings in Oregon, the absence of ranking numbers for other states or provinces indicates that the brand has not yet penetrated the top 30 in those markets or categories. This could be seen as an opportunity for growth or a challenge in expanding their market reach beyond Oregon. The sales trend for the Vapor Pens category shows a slight downward trend from October to December, followed by a recovery in January, which could imply seasonal variations or shifts in consumer preferences. Overall, the brand's performance in Oregon suggests a robust local presence with potential for broader market expansion.
Competitive Landscape
In the competitive landscape of vapor pens in Oregon, Farmer's Friend Extracts has maintained a consistent presence, ranking 9th from November 2024 through January 2025. Despite a slight dip in sales from October to December 2024, Farmer's Friend Extracts' sales rebounded in January 2025, indicating resilience amidst market fluctuations. Competitors such as Hellavated and Gem Carts have shown more dynamic rank changes, with Hellavated improving its rank to 7th in January 2025, while Gem Carts climbed to 8th. Notably, Sessions Cannabis Extract and Boujee Blendz have made significant strides, with Sessions Cannabis Extract jumping from 18th in December 2024 to 11th in January 2025, and Boujee Blendz moving from 12th to 10th in the same period. These shifts suggest a competitive market where Farmer's Friend Extracts must leverage its steady performance to capitalize on growth opportunities and fend off rising competitors.
Notable Products
In January 2025, Farmer's Friend Extracts saw Purple Gas CO2 Full Spectrum Glass Cartridge (1g) leading the sales with the highest rank at 1.0, achieving a notable sales figure of 2009. Rollinia Orange Full Spectrum CO2 Glass Cartridge (1g) followed closely in second place with a rank of 2.0. Lemon Cherry Gelato CO2 Cartridge (1g) climbed to the third position from its previous fourth rank in October 2024. Miracle Mintz Full Spectrum CO2 Cartridge (1g) secured the fourth spot, marking its debut in the rankings. Pink Runtz CO2 Glass Cartridge (1g) experienced a slight drop from third to fifth place since December 2024.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
