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Jan-2025
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Overview
Market Insights Snapshot
Galenas has shown varied performance across different states and product categories. In Michigan, the brand experienced a notable upward trajectory in the Flower category, moving from a rank of 97 in October 2024 to 69 by January 2025, indicating a strengthening presence in this competitive market. However, in the Pre-Roll category within the same state, Galenas saw a dip in rank from 49 in October to 89 in November, before recovering to 67 in January. This fluctuation suggests a volatile market position that may require strategic adjustments to maintain consistency. The absence of December rankings in both categories highlights a potential gap in their market penetration during that period, which may have impacted their overall performance.
In Ohio, Galenas demonstrated a strong foothold in the Flower category, maintaining a top 30 presence with a steady climb from rank 21 in October to 14 by January. This consistent performance underscores their solid market strategy in Ohio's Flower segment. Conversely, in the Edible category, Galenas was not in the top 30 in October but managed to secure a rank of 40 by January, reflecting a positive growth trajectory. The Vapor Pens category, however, witnessed fluctuating rankings, peaking at 35 in December before slipping to 45 in January, indicating potential challenges in sustaining growth in this segment. The dynamics in Ohio reveal both opportunities and challenges for Galenas, suggesting areas for targeted improvement.
Competitive Landscape
In the competitive landscape of the Ohio flower market, Galenas has shown notable upward momentum, especially from December 2024 to January 2025, where it improved its rank from 16th to 14th. This positive trend is significant given that Galenas was not in the top 20 in October and November 2024, indicating a strategic shift or successful campaign that has bolstered its market presence. In contrast, Good Green experienced a decline, dropping from 7th in October 2024 to 13th by January 2025, which may suggest opportunities for Galenas to capture market share from its competitors. Meanwhile, Woodward Fine Cannabis has maintained a relatively strong position, fluctuating slightly but closing January 2025 at 12th, just ahead of Galenas. The consistent performance of The Standard and Farkas Farms / Bullseye Gardens, both hovering around the mid-teens, highlights a competitive mid-tier market where Galenas is gaining ground. This dynamic suggests that Galenas is effectively leveraging its strategies to improve its standing and potentially increase its sales relative to these competitors.
Notable Products
In January 2025, Han Solo Burger Pre-Roll (1g) emerged as the top-performing product for Galenas, climbing from the second position in October 2024 to first place with sales of 4509 units. Bickett OG Pre-Roll (1g), previously holding the top spot in both October and November 2024, slipped to second place. Gorilla Butter (3.5g) made a significant entry into the rankings, securing third place with notable sales of 3295 units. Cookies n' Chem Pre-Roll (1g) moved up to fourth place from its previous second position in December 2024. Northern Frostberry Pre Roll (1g), which was third in October, ended up in fifth place, indicating a shift in consumer preferences within the pre-roll category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
