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Sep-2025
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Overview
Market Insights Snapshot
Glorious Cannabis Co. has shown varied performance across different states and product categories over the past few months. In Massachusetts, the brand's ranking in the Flower category has seen a decline from 11th place in June 2025 to 22nd place by September 2025. This trend is mirrored in their sales figures, which have decreased significantly over the same period. The Pre-Roll category in Massachusetts also experienced a drop, with rankings falling from 6th in June to 16th in September, indicating a challenging market environment for the brand in this state. Notably, the absence from the top 30 in any month would have been a more significant concern, but this hasn't been the case for Glorious Cannabis Co. in Massachusetts, suggesting they still maintain a presence despite the downward trend.
In contrast, Michigan presents a more stable picture for Glorious Cannabis Co. The brand's Flower category ranking, although dropping from 6th in June to 12th by September, remained within the top 12, indicating a relatively stronger foothold compared to Massachusetts. The Pre-Roll category in Michigan has been more consistent, maintaining a ranking within the top 7 throughout the period, even improving slightly from 7th in August to 6th in September. This stability in Michigan, particularly in Pre-Rolls, suggests that the brand's strategy might be more effectively aligned with consumer preferences in this state, offering an interesting contrast to their performance in Massachusetts.
Competitive Landscape
In the competitive landscape of the Michigan flower category, Glorious Cannabis Co. has experienced notable shifts in its market position from June to September 2025. Initially ranked 6th in June, Glorious Cannabis Co. saw a slight decline to 12th by September. This change in rank is partly influenced by the performance of competitors such as Zones, which maintained a relatively stable position, moving from 9th in June to 11th in September, and Everyday Cannabis (MI), which improved its rank from 14th to 10th over the same period. Meanwhile, NOBO and Tru Smoke demonstrated significant volatility, with NOBO dropping out of the top 20 in July and August before rebounding to 13th in September, and Tru Smoke climbing from 60th in June to 14th in September. These dynamics suggest that while Glorious Cannabis Co. remains a strong player, it faces increasing competition from both stable and rapidly ascending brands, which could impact its sales trajectory and market strategy moving forward.
Notable Products
In September 2025, the top-performing product for Glorious Cannabis Co. was the Frosted Truffle Pie Pre-Roll (1g), which achieved the number one rank with sales of 32,706 units. The Fire Styxx - Royal Punch Infused Pre-Roll maintained its second-place position from August, showing consistent performance with a slight decrease in sales figures. The Fire Styxx - Rose Rush THCA Infused Pre-Roll climbed back to the third spot, matching its June ranking, while the Fire Styxx - Blazing Star THCA Infused Pre-Roll dropped from first in August to fourth in September. Hot Lanta #5 Pre-Roll made its appearance in the top five, securing the fifth position for the month. These rankings indicate a dynamic shift in consumer preferences, with several products experiencing notable changes in their standings over the past months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
