.svg){kind=small}
Aug-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
In the state of Massachusetts, Glorious Cannabis Co. has shown a mixed performance across its product categories. In the Flower category, the brand has seen a decline in its rankings, dropping from 7th in May to 15th by August. This downward trend is mirrored by a decrease in sales over the same period. Conversely, in the Pre-Roll category, Glorious Cannabis Co. has maintained a more stable presence, holding steady at the 5th and 6th positions throughout the summer months. This consistency in Pre-Roll rankings suggests a strong foothold in that particular market segment, despite the overall decline in sales figures.
Meanwhile, in Michigan, Glorious Cannabis Co. presents a different narrative. The brand experienced a notable rise in the Flower category rankings, climbing to 9th place in June and July before falling to 24th in August. This fluctuation indicates a volatile market presence, with a significant drop in sales in August. On the other hand, the Pre-Roll category remains a strong performer for the brand, consistently ranking in the top 6 throughout the observed months. This suggests that while the Flower category may face challenges, the Pre-Roll products continue to resonate well with consumers, maintaining robust sales figures despite the competitive landscape.
Competitive Landscape
In the competitive landscape of the Michigan Pre-Roll category, Glorious Cannabis Co. has experienced a dynamic shift in its market positioning over recent months. While maintaining a steady presence, Glorious Cannabis Co. moved from 6th place in May 2025 to 5th in June and July, before slipping back to 6th in August. This fluctuation is notably influenced by the consistent performance of Dragonfly Cannabis, which held firm at the 4th rank throughout the period, showcasing a stable sales trajectory. Meanwhile, HY-R demonstrated a strong upward trend, climbing from 7th in May to 5th by August, surpassing Glorious Cannabis Co. in the process. Additionally, Mitten Extracts showed a recovery from a drop to 9th in June to regain the 8th position by July and August, indicating a potential rebound in market share. The competitive dynamics suggest that while Glorious Cannabis Co. has maintained a solid mid-tier position, the brand faces pressure from both stable and improving competitors, necessitating strategic adjustments to enhance its market rank and sales performance.
Notable Products
In August 2025, the top-performing product from Glorious Cannabis Co. was Fire Styxx - Blazing Star THCA Infused Pre-Roll (1g), which ascended to the number one spot with sales reaching 34,450 units. Following closely, Fire Styxx - Royal Punch Infused Pre-Roll (1g) improved its ranking significantly from fifth place in July to second place in August. Fire Styxx - Tigers Breath Infused Pre-Roll (1g) maintained a strong presence, though it fell from second to third place over the same period. Fire Styxx - Unicorn Tears THCA Infused Pre-Roll (1g) experienced a drop, landing in fourth place after previously not being ranked. Lastly, Fire Styxx - Shipwrecked Infused Pre-Roll (1g) entered the rankings in fifth place, marking its first appearance in the dataset.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
