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Oct-2024
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Overview
Market Insights Snapshot
Good Supply has shown a strong performance in the Flower category, particularly in Alberta where it achieved the top rank in both September and October 2024. This marks a notable improvement from the consistent third-place position in the previous months. In Ontario, the brand also climbed the ranks, moving from 13th in August to 8th by September and maintaining this position into October, reflecting a positive trend in this category. However, in British Columbia, despite a dip in rank to 9th in September, Good Supply managed to regain some ground by October, reaching 7th place.
In contrast, Good Supply's performance in the Vapor Pens category has been mixed. In Saskatchewan, the brand experienced a slight decline, dropping from 3rd in July to 5th by October. Meanwhile, in British Columbia, the brand fell out of the top 10 by October, ranking 15th, which may be a cause for concern. Pre-Rolls in Alberta also saw a gradual decline, slipping from 8th in July to 10th by October, although the sales figures suggest a steady demand. These movements highlight the varying dynamics of Good Supply's market presence across different regions and categories.
Competitive Landscape
In the competitive landscape of the Flower category in Ontario, Good Supply has shown resilience and growth over the past few months. Starting from a rank of 11th in July 2024, Good Supply experienced a slight dip to 13th in August but made a significant recovery by climbing to 8th place in September and maintaining this position in October. This upward trend in rank is mirrored by a consistent increase in sales, indicating a strengthening market presence. In contrast, MTL Cannabis maintained a relatively stable position, hovering around the 9th and 10th ranks, while The Original Fraser Valley Weed Co. consistently held the 6th rank. Notably, Pure Laine experienced a decline from 3rd to 9th, which could signal an opportunity for Good Supply to capture more market share. Meanwhile, SUPER TOAST showed volatility, dropping to 13th in September but rebounding to 7th in October, suggesting a competitive but dynamic market environment. These insights highlight Good Supply's potential for continued growth amidst fluctuating competitor performances.
Notable Products
In October 2024, Jean Guy Pre-Roll (1g) maintained its position as the top-selling product for Good Supply, despite a slight decrease in sales to 35,193 units. Grower's Choice Indica Pre-Roll (1g) held steady at the second position, showing a modest increase in sales compared to the previous month. Grower's Choice Sativa Pre-Roll (1g) also remained consistent at third place, with sales figures close to those of the Indica variant. Sweet Berry Kush (3.5g) and Grand Daddy Purps (3.5g) occupied the fourth and fifth positions respectively, with Sweet Berry Kush maintaining its rank from September. Notably, Grand Daddy Purps made its debut on the top five list in October, showcasing a strong entry into the rankings.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
