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Sep-2024
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Overview
Market Insights Snapshot
In the state of Arizona, Gramz has shown a steady presence in the Topical category. Over the months from June to September 2024, the brand maintained a consistent rank of 6th place, showing resilience and stability in its market position. Notably, in September, Gramz improved its rank to 5th, indicating a positive movement and potentially increased consumer preference or strategic initiatives that have enhanced its market performance. This upward trend is accompanied by a significant increase in sales, suggesting that the brand's efforts in this category are bearing fruit.
While Gramz has demonstrated a strong performance in the Topical category in Arizona, it is important to note that the brand's presence in other categories or states is not reflected in the top 30 rankings. This absence could be interpreted as an area for potential growth or a need for strategic realignment to penetrate other markets effectively. The consistent ranking in a single category suggests a focused approach, but diversification might be necessary to capture a broader market share across different states and categories. The data hints at a solid foundation in Arizona, which could serve as a springboard for future expansion efforts.
Competitive Landscape
In the competitive landscape of the Arizona topical cannabis market, Gramz has shown a notable upward trend in its ranking from June to September 2024. Initially ranked 6th, Gramz improved its position to 5th by September, indicating a positive reception and increased consumer preference. This shift is particularly significant given the consistent performance of competitors like Müv / MUV, which maintained a stable rank of 5th until September when it dropped to 6th, and Chronic Health, which improved its rank from 4th to 3rd. Meanwhile, Drip Oils + Extracts experienced a decline, moving from 2nd to 4th place, which may have contributed to Gramz's rise. The sales data reflects this competitive dynamic, with Gramz experiencing a significant sales increase in September, surpassing Müv / MUV and closing in on Drip Oils + Extracts. This trend suggests that Gramz is gaining traction and could potentially continue to climb the ranks if it maintains its growth momentum.
Notable Products
In September 2024, Gramz's top-performing product was the CBD/THC 1:1 Herbal Lotion (300mg CBD, 300mg THC) in the Topical category, maintaining its first-place rank with a notable sales figure of 415 units. The THC Herbal Lotion (300mg), also in the Topical category, held steady in second place, consistent with its performance from previous months. The CBG/THC 1:2 Essential Roll On Oil Cream (50mg CBG, 100mg THC) showed significant improvement, climbing to third place from fourth in August. The CBG/THC 1:2 G9 Herbal Aphrodisiac Libido Booster (50mg CBG, 100mg THC) retained the fourth position, while the CBG/THC 1:2 G9 Aphrodisiac Libido Booster (50mg CBG, 100mg THC) in the Tincture & Sublingual category rounded out the top five, maintaining its position from the previous month. Overall, topicals dominated the rankings, with consistent performance across the board.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
