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Dec-2024
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Overview
Market Insights Snapshot
Green Revolution has maintained a strong presence in the Washington cannabis market across multiple categories. In the Beverage category, the brand has consistently held the fourth position from September through December 2024, indicating stable performance and consumer preference. Despite the consistent ranking, there is a notable upward trend in sales, with December figures reaching higher than previous months. This suggests a growing consumer base or increased consumption per customer. In the Edible category, Green Revolution has secured the second position throughout the same period, with a significant sales increase in December compared to earlier months. This consistent ranking, coupled with rising sales, highlights the brand's strong foothold and effective market strategies in Washington.
In the Tincture & Sublingual category, Green Revolution has also maintained the second rank in Washington from September to December 2024. The brand's ability to hold its position in the top two reflects a robust product offering and loyal customer base. The sales figures show a steady increase, particularly noticeable in December, which might indicate successful promotional efforts or seasonal demand spikes. However, it's worth noting that Green Revolution's absence from the top 30 brands in other states or provinces suggests areas for potential growth or market entry strategies. The brand's consistent performance in Washington across various categories can serve as a model for expansion into other markets.
Competitive Landscape
In the Washington edible market, Green Revolution has consistently maintained its position as the second-ranked brand from September to December 2024, showcasing stable performance amidst a competitive landscape. Despite its strong sales trajectory, Green Revolution trails behind Wyld, which holds the top rank with significantly higher sales figures. Meanwhile, Craft Elixirs and Hot Sugar have been vying for the third and fourth positions, with Hot Sugar overtaking Craft Elixirs in October and maintaining that edge through December. This competitive dynamic highlights Green Revolution's robust market presence and consistent consumer preference, although it faces challenges in closing the gap with the leading brand, Wyld, whose sales are more than double those of Green Revolution.
Notable Products
In December 2024, Green Revolution's top-performing product was the Nano Doozies - CBD/CBN/THC 1:1:1 Blue Raspberry Nighttime Gummies, maintaining its number one rank for four consecutive months with a sales figure of 16,459. The Wildside Chill - THC/CBN 20:1 Blue Raspberry MAX Shot consistently held the second position, showing steady sales growth each month. Following closely, the Wildside Fly Max- CBG/THC 1:1 Sour Green Apple Fast-Acting Shot remained in third place, although its sales slightly dipped compared to November. The Wildside Fly - THC/CBG 20:1 Raspberry MAX Shot retained fourth place, continuing its stable performance. Finally, the Doozies Elevate - THC/CBG 1:1 Watermelon Gummies reappeared in the rankings in November and held steady at fifth place in December, indicating a resurgence in popularity.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
