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Jan-2025
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Overview
Market Insights Snapshot
Gud Gardens has demonstrated significant upward momentum in the Oregon market, particularly in the Flower category. Starting from a rank of 98 in October 2024, the brand has impressively climbed to the 7th position by January 2025. This dramatic rise highlights Gud Gardens' increasing popularity and market penetration within this category. The substantial increase in sales from October to January further underscores this trend, indicating a strong consumer demand for their Flower products. However, it's noteworthy that Gud Gardens was not within the top 30 brands in the Flower category in October and November, marking their recent success as a significant achievement.
In contrast, the performance of Gud Gardens in the Pre-Roll category has been more volatile. While they managed to break into the top 30 in November 2024, the brand's ranking slipped to 55 by January 2025. This decline suggests challenges in maintaining a steady foothold in the Pre-Roll segment, despite an initial surge. The fluctuation in sales figures reflects this instability, with a notable decrease from November to January. The contrasting trajectories in these two categories suggest that while Gud Gardens has found a strong niche in Flower products, there may be underlying issues affecting their performance in the Pre-Roll category that could merit further investigation.
Competitive Landscape
In the Oregon flower category, Gud Gardens has demonstrated a remarkable upward trajectory in terms of rank and sales over the past few months. Starting from a rank of 98 in October 2024, Gud Gardens made a significant leap to rank 7 by January 2025. This impressive climb is indicative of a substantial increase in market presence and consumer preference. In contrast, Cultivated Industries and Oregrown have also shown improvements, with Oregrown advancing from rank 32 to 5, suggesting a competitive landscape where multiple brands are gaining traction. Meanwhile, Eugreen Farms and Deep Creek Gardens maintained relatively stable positions, indicating consistent performance. Gud Gardens' rapid ascent in rank, alongside a notable increase in sales, positions it as a formidable competitor in the Oregon flower market, reflecting its growing popularity and potential for continued success.
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Notable Products
In January 2025, Gud Gardens' top-performing product was Frozen Sangria (Bulk) in the Flower category, achieving the number one rank with notable sales of 18,217 units. Moonlight Sonata (28g) followed closely in second place, showing strong performance with a consistent rise in rank from previous months. Turkey Bagz (Bulk) maintained a solid presence at third place, although it slipped from its top position in November 2024. Ginger Tea #1 (Bulk) dropped to fourth place after previously ranking second in December 2024. White Cheetoz (28g) entered the top five for the first time, securing the fifth spot with a commendable sales figure in January.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
