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Oct-2024
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Overview
Market Insights Snapshot
HaHa has demonstrated notable performance in the state of Nevada across both the Beverage and Edible categories. In the Beverage category, HaHa has shown a strong upward trajectory, moving from 5th place in July 2024 to securing the 2nd position by September 2024, where it has maintained its ranking into October. This consistent rise in rank is indicative of a significant increase in consumer demand, as evidenced by the substantial growth in sales from $53,609 in July to $116,780 in October. Such a climb in rankings within a few months highlights HaHa's growing influence and market penetration in Nevada's Beverage category.
In the Edible category, HaHa has maintained a steady 2nd place ranking in Nevada from July through October 2024. This consistency suggests a strong foothold in the market, with sales reaching over a million dollars by October. The fact that HaHa has not dropped out of the top rankings during this period underscores its resilience and popularity among consumers. However, it's worth noting that HaHa's presence is not mentioned in the top 30 brands for other states or provinces in these categories, which could be an area for potential growth or a strategic focus on their part. The data indicates a robust performance in Nevada, but the absence from other markets might suggest opportunities for expansion or a concentrated market strategy.
Competitive Landscape
In the Nevada edible market, HaHa has consistently maintained its position as the second-ranked brand from July to October 2024. Despite not overtaking the leading brand, Wyld, HaHa has shown a notable increase in sales, particularly in October, where its sales surged significantly, closing the gap with Wyld. This upward trend in sales suggests a growing consumer preference or successful marketing strategies. Meanwhile, Incredibles and Wana have maintained their ranks at third and fourth, respectively, with Incredibles experiencing a steady increase in sales, while Wana saw a decline in August and September before rebounding in October. HaHa's consistent rank and increasing sales highlight its strong market presence and potential for further growth in the competitive Nevada edible market.
Notable Products
In October 2024, the top-performing product for HaHa was the CBG:THC 3:1 Mighty Mango Gummies 10-Pack (300mg CBG, 100mg THC) in the Edible category, maintaining its number one rank from previous months and achieving a notable sales figure of 13,826. The CBN:THC 2:1 Blue Raz Gummies 10-Pack continued to hold the second position, showing a consistent upward trend in sales since August. Watermelon Gummies 10-Pack remained steady at the third rank, despite a slight dip in sales earlier in the year. Strawberry Lover Lemonade Gummies 10-Pack kept its fourth position, reflecting stable performance across the months. Notably, What's Poppin Peach Gummies 10-Pack entered the ranking at fifth place, marking its first appearance in the top five.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
