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Aug-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Hepworth is stocked at 137 licensed dispensaries across New York, with the deepest coverage in New York, Brooklyn, Queens, The Bronx, and Buffalo. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In August 2026, Hepworth’s category mix pivoted away from Flower, where sales fell 59.73% year over year and 14.46% month over month, yet the category still held 39.96% share and ranked 49th in New York, while average price across the brand dropped 33.80% YoY to $23.09. Offsetting some of that contraction, Pre-Roll grew 26.38% YoY and 3.10% MoM to 32.69% share, and Vapor Pens rose 54.74% YoY despite a 12.07% MoM dip to 21.83% share; smaller buckets were mixed, with Edible up 386.25% YoY but down 12.72% MoM to 1.00% share, and Concentrates sliding 16.62% MoM to 4.44% share. The pattern implies a deliberate shift toward value-accessible inhalables (Pre-Roll and Vapor Pens) as Flower contracts, with price compression appearing to be used to defend volume while the brand’s Flower rank at 49th constrains category-led pull.
These shifts reposition Hepworth toward faster-growing, mid-price inhalable formats where a 26.38% YoY lift in Pre-Roll and a 54.74% YoY lift in Vapor Pens can absorb some of Flower’s 59.73% YoY decline, but the 12.07% MoM retreat in Vapor Pens and 14.46% MoM slide in Flower suggest near-term volatility that a 3.10% MoM gain in Pre-Roll only partially covers. With overall brand sales down 28.50% YoY alongside a 33.80% YoY average price cut, the mix signals a volume-first stance that trades margin for share, implying Hepworth’s near-term positioning depends on scaling Pre-Roll to stabilize monthly swings while the 49th Flower rank in New York caps premium leverage.
Competitive Landscape
Hepworth sits at rank #49 in August 2026, sliding 28 positions year over year from #21 and dropping 10 spots since May 2026 from #39, while its historical peak of #12 in August 2024 underscores a two-year descent; in contrast, Find. moved up 5 places year over year to #1 with approximately 30.3% sales growth and Grassroots advanced 10 places to #4 alongside an 88.4% sales increase, indicating Hepworth’s relative share is being redistributed toward faster-rising leaders, so the rank trajectory implies a need to counter sustained competitive gains at the top of the NY Flower set.
Notable Products
Durban Poison x Cherry Tart (3.5g) posted the steepest movement in August 2026 with a -22.5% MoM slide while sitting at rank 9, contrasting with Green Crack Kush (3.5g) up 23.2% MoM at rank 1; this divergence indicates demand is consolidating around one flagship while a long-tail Flower SKU loses velocity. Derailed (3.5g) advanced 14.4% MoM at rank 4, and with three Flower SKUs inside the top 10 the category still anchors the lineup even as Pre-Rolls occupy four top-10 slots, implying mix breadth rather than a single-format dependency. Vapor Pens posted mid-teens momentum via Do Si Do Distillate Cartridge (1g) up 12.2% MoM at rank 5 alongside Super Lemon Haze Distillate Cartridge (1g) at rank 3, suggesting inhalables are rotating toward convenience formats without displacing the leading Flower unit. The pattern points to Hepworth tilting its commercial focus toward a barbell of a dominant flagship Flower and growing ready-to-use formats, using Flower for traffic and Vapor Pens/Pre-Rolls for incremental basket expansion.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
