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Nov-2024
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Overview
Market Insights Snapshot
High Falls Canna New York has shown varied performance across different product categories within the state of New York. In the concentrates category, the brand maintained a presence within the top 30 rankings for August and September 2024, but did not appear in the top 30 in October and November, indicating a potential decline or increased competition in this segment. The flower category saw a consistent downward trend, with rankings slipping from 27th in August to 49th by November. This may suggest either a reduction in demand for their flower products or a stronger competitive landscape. Meanwhile, the brand's performance in the tincture and sublingual category remained strong, consistently ranking within the top six throughout the observed period, reflecting a stable consumer base or effective product positioning in this niche.
In the edibles category, High Falls Canna New York experienced a decline in rankings from 49th in August to 58th in November, which might be indicative of challenges in maintaining market share or evolving consumer preferences. Notably, the brand did not appear in the top 30 for pre-rolls until October, when it debuted at 87th, a sign that this category might be a newer or less emphasized product line for the brand. The absence from the top 30 in some categories and months could be seen as a challenge but also an opportunity for the brand to reassess and strategize on how to capture more market share in New York. Overall, while some categories show a decline, the steady performance in tinctures and sublinguals offers a positive note in an otherwise mixed performance landscape.
Competitive Landscape
In the competitive landscape of the New York flower category, High Falls Canna New York has experienced a notable decline in its market position from August to November 2024. Initially ranked 27th in August, the brand's rank slipped to 49th by November, indicating a significant decrease in its competitive standing. This downward trend in rank is mirrored by a substantial drop in sales over the same period. In contrast, competitors like Packwoods and TICAL have shown resilience and improvement. Packwoods, for instance, was not in the top 20 in September but climbed to 41st by October, maintaining a steady position through November. Meanwhile, TICAL improved its rank from 62nd in September to 52nd in November, suggesting a positive trajectory in sales performance. This competitive pressure highlights the challenges High Falls Canna New York faces in retaining market share and underscores the need for strategic adjustments to regain its footing in the New York flower market.
Notable Products
In November 2024, the top-performing product for High Falls Canna New York was OG Kush (3.5g) from the Flower category, maintaining its number one rank from October with notable sales of $1,749. Gelato Smalls (3.5g), also from the Flower category, secured the second spot, marking its debut in the rankings. Mac HV (3.5g) followed closely in third place, similarly entering the top ranks for the first time. Cherry Kandy Pre-Roll (1g) and CBD/CBN/THC 5:5:1 Sleep Tincture Drops (750mg CBD, 750mg CBN, 150mg THC) rounded out the top five, both also new entries for November. This month reflected a strong performance for Flower products, with a notable introduction of a Tincture & Sublingual product in the top ranks.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
