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Oct-2024
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Overview
Market Insights Snapshot
In the state of Arizona, High Grade has shown a stable and strong performance in the Flower category, consistently maintaining the third position from July through October 2024. This indicates a robust market presence and consumer preference for their Flower products. In contrast, their performance in the Concentrates category has seen some fluctuations. Starting at rank six in July, they briefly dropped to seventh in August but improved to fifth by October, suggesting a positive trend in consumer demand or strategic adjustments by the brand. Such movements in rankings reflect High Grade's ability to adapt and compete in the competitive Arizona market.
However, High Grade's performance in the Pre-Roll category in Arizona has not been as strong, as they did not rank in the top 30 in July and only began appearing in the rankings from August onwards, peaking at rank 32 by October. This indicates a potential area for growth or improvement, as their entry into the rankings suggests some market traction but highlights the need for strategic efforts to enhance their position. The absence from the top 30 in July could be seen as a missed opportunity, but their gradual climb suggests a slow yet steady improvement. These insights into High Grade's category performance provide a glimpse into their market dynamics and potential areas for strategic focus.
Competitive Landscape
In the competitive landscape of the Flower category in Arizona, High Grade has maintained a consistent rank of 3rd place from July to October 2024. This stability in ranking indicates a strong market presence, although it trails behind Find., which has held the top position consistently, and Mohave Cannabis Co., which remains firmly in 2nd place. Despite this, High Grade's sales figures show a slight fluctuation, peaking in September before a minor decline in October. Meanwhile, Curaleaf has shown a remarkable upward trajectory, jumping from ranks in the 30s to 4th place by October, potentially posing a future threat to High Grade's position. Similarly, The Giving Tree has also improved its standing, moving from 8th to 5th place, indicating a competitive environment where High Grade must continue to innovate to maintain its rank and sales momentum.
Notable Products
In October 2024, High Grade's top-performing product was High Grade x Tiki Madmen - Headhunter (14g), maintaining its leading position from September with impressive sales of 4,486 units. The Soap (3.5g) emerged as the second best-selling product, marking its debut in the rankings. Za-Tiva (3.5g) held steady at the third spot, showing a slight decline from its second-place ranking in July. D Inferno (14g) consistently retained the fourth position from August to October. High Grade x Tiki Madmen - Dante's Inferno (14g) secured the fifth rank, highlighting a strong entry into the top five for the first time in October.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
