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Dec-2024
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Overview
Market Insights Snapshot
IO Extracts has demonstrated a consistent presence in the Arizona market, particularly in the Concentrates category. The brand maintained a stable ranking of 9th place in both September and October 2024, briefly climbing to 7th in November before returning to 9th in December. This fluctuation in rankings suggests a competitive landscape in the Concentrates category, where IO Extracts is holding its ground against other top brands. Despite the December dip, the brand's ability to remain within the top 10 throughout the final quarter of 2024 is indicative of its strong market position. However, the decrease in sales from November to December might be a point of concern, signaling potential challenges or increased competition during the holiday season.
In the Vapor Pens category, IO Extracts also showed resilience in Arizona, maintaining a solid ranking of 10th place in September, October, and December 2024, and briefly improving to 9th in November. This stability in rankings suggests a steady demand for their vapor products, although the slight sales decrease in December compared to earlier months might require strategic adjustments to sustain their market position. The consistent presence in the top 10 indicates that IO Extracts is a recognized player in the Vapor Pens category, but the absence from higher rankings highlights the competitive challenges they face in climbing further up the leaderboard.
Competitive Landscape
In the competitive landscape of vapor pens in Arizona, IO Extracts has shown a consistent performance, maintaining a rank within the top 10 throughout the last quarter of 2024. Despite a slight dip in December, where it fell back to 10th place after briefly climbing to 9th in November, IO Extracts has demonstrated resilience against competitors. Notably, iLava has consistently held the 8th position, indicating a stable lead over IO Extracts. Meanwhile, Jeeter has fluctuated, missing from the rankings in November but returning to 9th in December, suggesting potential volatility. The upward trajectory of Fade Co., which improved from 22nd to 12th place over the same period, poses a growing competitive threat. Additionally, The Giving Tree has shown a steady climb, reaching 11th place by December, which could further challenge IO Extracts' position if the trend continues. These dynamics highlight the competitive pressures in the Arizona vapor pen market, urging IO Extracts to strategize effectively to maintain and improve its market standing.
Notable Products
In December 2024, the Pineapple Express Distillate Cartridge (1g) from IO Extracts maintained its position as the top-performing product in the Vapor Pens category, with sales reaching 1385 units. The Lemon Haze Distillate Disposable (1g) consistently held the second spot, showing strong performance across the months. Strawberry Milkshake Distillate Cartridge (1g) improved its ranking from fifth in November to third in December, indicating a growing consumer preference. Blue Milk Distillate Disposable (1g) debuted at fourth place, showing promising sales figures. Sour Diesel Distillate Cartridge (1g) dropped to fifth place in December after peaking in October, suggesting a shift in consumer interest.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
