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Nov-2024
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Overview
Market Insights Snapshot
Jams has demonstrated varying performance across different states, with significant movements in their rankings in the edible category. In Arizona, Jams has maintained a strong presence, consistently ranking within the top 10, although there was a slight dip from 8th to 9th place in November 2024. This indicates a generally stable performance in the state. Meanwhile, in Illinois, Jams showed a positive upward trend, climbing from 28th in September to 19th in November, suggesting growing popularity and possibly increased market penetration. However, the brand did not make it into the top 30 in Massachusetts during the same period, which could be a point of concern as it highlights a potential area for improvement.
The performance of Jams in Maryland has been relatively stable, maintaining a consistent ranking around the mid-teens. This steady performance could suggest a loyal customer base or consistent demand for their products. In Nevada, Jams experienced a slight fluctuation, dropping from 6th to 9th place in October before recovering to 7th in November, indicating some volatility but overall a strong position in the market. Interestingly, in Ohio, Jams improved its ranking from 26th in September to 15th by November, marking a significant upward movement and possibly reflecting successful marketing strategies or increased consumer interest in their products. Such trends across different states highlight the varying levels of brand strength and market dynamics Jams is navigating in the edible category.
Competitive Landscape
In the Maryland edible cannabis market, Jams has experienced a fluctuating rank over the past few months, indicating a competitive landscape. In August 2024, Jams held the 13th position, but by September, it had dropped to 15th, only to recover slightly to 14th in October and maintain that position in November. This fluctuation suggests that while Jams is a notable player, it faces stiff competition from brands like Smokiez Edibles, which consistently ranked higher, peaking at 9th place in September and October before slipping to 12th in November. Meanwhile, Do Drops also presents a challenge, maintaining a rank close to Jams, though it experienced a downward trend from 10th in September to 13th in November. Despite these challenges, Jams saw a positive sales trajectory, with sales increasing from September to November, indicating potential for growth if it can improve its market positioning against these competitors.
Notable Products
In November 2024, the top-performing product from Jams was Sour Strawberry Lemonade Fast Acting Jellies 20-Pack (100mg), maintaining its first-place rank from October and achieving notable sales of 12,133 units. Quick - Peach Classic Jellies Gummies 20-Pack (100mg) held steady in the second position, consistent with its rank in October. Sour Watermelon Lime Fast Acting Jellies 20-Pack (100mg) also retained its third-place ranking, showing stable performance over the past months. Mixed Berry Indica Jellies 10-Pack (100mg) and Sour Green Apple Jellies 20-Pack (100mg) remained in fourth and fifth positions, respectively, unchanged since August. This consistent ranking pattern highlights a strong consumer preference for these top-tier Jams products.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
