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Oct-2024
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Overview
Market Insights Snapshot
Jetty Extracts has demonstrated varied performance across different states and product categories. In California, the brand's presence in the Concentrates category has shown a positive trend, moving from a rank of 36 in July 2024 to 29 in October 2024, indicating a steady climb into the top 30. Conversely, their Pre-Roll category in California has experienced a decline, dropping from 43rd in July to 69th by October, suggesting challenges in maintaining competitiveness. Notably, Jetty Extracts has maintained a strong position in the Vapor Pens category, consistently ranking within the top 10, though there was a slight dip in sales from July to October.
In other states, Jetty Extracts' performance has been mixed. In Colorado, the Vapor Pens category saw fluctuating rankings, with a notable improvement from 38th in July to 29th in August, but it was unable to sustain this momentum, ending at 32nd in October. Meanwhile, in New York, Jetty Extracts experienced a slight improvement in the Vapor Pens category, with rankings shifting from 25th in July to 28th in October, despite a dip in September. This suggests that while Jetty Extracts is making some headway in new markets like New York, there is room for growth and stabilization in their rankings across different regions.
Competitive Landscape
In the competitive landscape of vapor pens in California, Jetty Extracts has maintained a steady presence, consistently ranking 7th from July to October 2024. Despite a slight decline in sales from August to October, Jetty Extracts has managed to hold its rank, indicating resilience amidst fluctuating market conditions. Competitors such as Rove and Gramlin have shown more dynamic movements, with Rove improving its rank from 11th to 9th and Gramlin climbing from 14th to 8th over the same period. Meanwhile, Heavy Hitters and Turn have consistently outperformed Jetty Extracts, maintaining higher ranks at 5th and 6th respectively. This competitive environment suggests that while Jetty Extracts remains a strong player, there is increasing pressure from both established and emerging brands, necessitating strategic adjustments to capture greater market share and improve sales performance.
Notable Products
In October 2024, Jetty Extracts' top-performing product was the Pineapple Express Live Resin Distillate Cartridge (1g) in the Vapor Pens category, maintaining its number one rank since July, with sales figures reaching 11,304 units. The Blue Dream Unrefined Live Resin Cartridge (1g) consistently held the second rank throughout the months, although its sales slightly decreased in October. The Gelato Distillate Cartridge (1g) remained steady at the third position since August, showing a modest increase in sales. Notably, the Northern Lights #5 Distillate Cartridge (1g) improved its rank to fourth place in October, surpassing Maui Wowie THC Distillate Cartridge (1g), which dropped to fifth place. These shifts highlight the dynamic nature of consumer preferences within Jetty Extracts' product lineup.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
