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Mar-2025
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Overview
Market Insights Snapshot
Jetty Extracts has demonstrated a varied performance across different categories and states. In California, the brand has maintained a strong presence in the Vapor Pens category, consistently ranking within the top 10, though experiencing a slight dip from 5th to 6th place by March 2025. This category continues to be a significant contributor to their sales, despite a noticeable sales decline in February. However, their performance in the Concentrates category has been more volatile, with rankings fluctuating and dropping out of the top 30 in February. The Pre-Roll category in California also shows a downward trend, with Jetty Extracts not making it into the top 30 in the latest month, which could indicate challenges in maintaining competitiveness in this segment.
In Colorado, Jetty Extracts' position in the Vapor Pens category has been relatively stable, hovering around the 40th rank, showing a slight improvement in February before dropping again in March. This stability contrasts with their performance in New Jersey, where the brand has made significant strides, entering the top 30 in January and climbing to 22nd place by February. Meanwhile, in New York, Jetty Extracts has seen a promising upward trajectory in the Vapor Pens category, although a slight dip occurred in March. The consistent presence and improvement in these states suggest a growing acceptance and demand for their products in the East Coast markets.
Competitive Landscape
In the competitive landscape of vapor pens in California, Jetty Extracts has maintained a stable presence, consistently ranking within the top 6 brands from December 2024 to March 2025. Despite a slight dip in sales in February 2025, Jetty Extracts rebounded in March, showcasing resilience in a fluctuating market. Competitors such as CAKE she hits different have consistently held a higher rank, indicating a strong market position, although their sales have shown a downward trend over the months. Meanwhile, Turn and Gramlin have experienced more volatility, with Gramlin notably improving its rank from 8th in December to 4th in March, suggesting a potential threat to Jetty Extracts' market share. Heavy Hitters remains a close competitor, consistently trailing Jetty Extracts in rank but showing a similar pattern of sales fluctuation. These dynamics highlight the competitive pressures Jetty Extracts faces, emphasizing the importance of strategic positioning and innovation to maintain and enhance its market standing.
Notable Products
In March 2025, the top-performing product from Jetty Extracts is the Pineapple Express Live Resin Distillate Cartridge (1g) in the Vapor Pens category, maintaining its number one rank for four consecutive months with a notable sales figure of 10,217. The Blue Dream Unrefined Live Resin Cartridge (1g) also held steady at the second position across the same period. The Gelato Distillate Cartridge (1g) improved its rank from fourth in February to third in March, indicating a positive sales trend. Alien OG THC Oil Cartridge (1g) entered the rankings at fourth place, demonstrating strong performance as a new entrant. Meanwhile, the Maui Wowie Distillate Cartridge (1g) experienced a slight drop, moving from third in February to fifth in March.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
