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Nov-2024
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Overview
Market Insights Snapshot
Joyibles has maintained a steady performance in the Edible category within the state of Colorado, consistently holding the 7th rank from August to November 2024. This stability indicates a strong foothold in the Colorado market, despite a slight dip in sales from August to September, followed by a recovery in October. Conversely, in Massachusetts, Joyibles has shown positive momentum, climbing from the 26th rank in August to the 21st rank in October, before settling at 22nd in November. This upward trend, accompanied by increasing sales figures, suggests growing consumer interest and market penetration in Massachusetts.
In Oregon, Joyibles re-emerged in the rankings at the 34th position in November after not appearing in the top 30 for September and October. This indicates a fluctuating presence in the Oregon market, which could be a point of concern or an opportunity for growth, depending on the strategic approach taken by the brand. The absence from the top 30 in the intervening months highlights the competitive nature of the Oregon market and suggests potential areas for improvement. Overall, Joyibles' performance across these states reflects both challenges and opportunities, with notable achievements in maintaining and improving their market positions in key regions.
Competitive Landscape
In the competitive landscape of the Colorado edible cannabis market, Joyibles has maintained a consistent rank of 7th from August to November 2024, indicating a stable position amidst fluctuating sales figures. Despite a slight decline in sales from August to September, Joyibles managed to recover partially in October, although November saw another dip. This stability in rank suggests resilience against competitors like Good Tide, which consistently held the 6th position, and Incredibles, which remained at 8th. However, Tastebudz continues to dominate with a steadfast 5th rank, showcasing significantly higher sales, which could pose a challenge for Joyibles if they aim to climb higher in the rankings. Meanwhile, Hedy has shown a notable upward trend, moving from 13th to 9th place, indicating potential rising competition. For Joyibles, maintaining their current rank while addressing sales fluctuations could be crucial in navigating this competitive market.
Notable Products
In November 2024, Joyibles' top-performing product was Joy Bombs - Original Fruit Chews 40-Pack (100mg), maintaining its position as the number one ranked product for four consecutive months with sales reaching 11,120 units. The second position was held by Joybombs - Sour Fruit Chews 40-Pack (100mg), which also retained its consistent rank since August 2024. Joybomb - CBD/THC 1:1 Sour Cherry Berry Blend Chew 40-Pack (100mg CBD, 100mg THC) secured the third position, showing steady performance over the months. Joybombs - Tropical Haze Fruit Chews 40-Pack (100mg) remained in the fourth position, with a slight increase in sales compared to the previous month. Notably, a new entry, Joybomb - CBN:THC 1:1 Dream Blend Chew 40-Pack (100mg CBN, 100mg THC), debuted at the fifth position, indicating a positive reception in the market.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
