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Oct-2024
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Overview
Market Insights Snapshot
Juicy Joints has shown notable performance in the Washington market, particularly in the Pre-Roll category. Consistently ranking around the 10th position from July to October 2024, the brand has maintained a strong presence in this category, which indicates a stable consumer base and effective product offerings. In contrast, their performance in the Concentrates category has seen some fluctuations. While they were not in the top 30 in July, they improved their ranking to 32nd by October 2024. This upward trend, although still outside the top 30, suggests a potential growth opportunity in this category if they continue to refine their product strategy.
Despite not breaking into the top 30 in Concentrates until October, the increase in sales from $37,674 in July to $47,831 in October highlights a positive momentum for Juicy Joints in Washington. The Pre-Roll category remains their stronghold, with sales figures consistently exceeding $330,000 each month, underscoring their established brand loyalty and market penetration. The contrast between the two categories suggests that while Juicy Joints has a strong foothold in Pre-Rolls, there is room for strategic growth and increased market share in Concentrates, which could be pivotal for their overall brand performance in the state.
Competitive Landscape
In the Washington pre-roll market, Juicy Joints has maintained a steady presence, consistently ranking around the 10th position from July to October 2024. Despite fluctuations in sales figures, Juicy Joints has shown resilience against competitors. For instance, Seattle Bubble Works experienced a slight decline in rank, moving from 7th to 9th, while The Happy Cannabis improved significantly, climbing from 11th to 8th by October. Meanwhile, Agro Couture and Legit (WA) showed upward trends, with Agro Couture moving from 14th to 12th and Legit (WA) from 15th to 11th. Juicy Joints' stable ranking amidst these shifts highlights its consistent market performance, although it faces increasing competition from brands like The Happy Cannabis, which has seen a notable rise in both rank and sales.
Notable Products
In October 2024, Seattle Berry Infused Pre-Roll (0.8g) continued its reign as the top-performing product for Juicy Joints, maintaining its first-place rank since July, with sales reaching 8,671 units. Blueberry Creamsicle Infused Pre-Roll (0.8g) held onto the second spot consistently across the months, showing a steady increase in sales. Blue Raspberry Flavored Infused Pre-Roll (0.8g) retained its third position, despite a slight dip in sales from September. Pomegranate Infused Pre-Roll (0.8g) and Mango Infused Pre-Roll (0.8g) both debuted in the rankings in September and held the fourth and fifth positions, respectively, in October. These rankings highlight a stable top three, while the introduction of new products in September has brought fresh competition to the lineup.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
