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Dec-2024
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Overview
Market Insights Snapshot
Juicy Joints has demonstrated notable performance trends across different product categories and states. In the Washington market, their presence in the Concentrates category has shown a steady upward trajectory, moving from a rank of 58 in September 2024 to 44 by December 2024. This indicates a positive momentum, as they were not in the top 30 brands initially. Meanwhile, in the Pre-Roll category, Juicy Joints maintained a consistent ranking, holding the 13th position from October to December 2024, suggesting a stable demand and established customer base for their pre-roll products.
While Juicy Joints has not yet broken into the top 30 in the Concentrates category in Washington, their progress over the months indicates potential for future growth. The brand's Pre-Roll category performance, with sales peaking at over $324,000 in December 2024, highlights their strength and popularity in this segment. However, the absence of top 30 rankings in other product categories or states suggests that there may be opportunities for Juicy Joints to expand their presence and diversify their market reach further.
Competitive Landscape
In the competitive landscape of pre-rolls in Washington, Juicy Joints has experienced fluctuations in its market position, maintaining a steady rank of 13th from October to December 2024, despite a slight dip from 11th in September. This stability is notable given the dynamic shifts among competitors. For instance, Agro Couture has shown a strong upward trajectory, climbing from 14th in September to 11th by December, indicating a growing consumer preference that could challenge Juicy Joints' market share. Meanwhile, Stingers, which started at 8th in September, dropped to 14th by December, suggesting potential volatility in their sales strategy. Additionally, Equinox Gardens improved significantly from 19th to 12th, reflecting a successful market penetration strategy that Juicy Joints may need to counteract to maintain its competitive edge. Overall, while Juicy Joints has managed to hold its ground, the competitive dynamics suggest a need for strategic adjustments to enhance its rank and sales performance in the coming months.
Notable Products
In December 2024, the top-performing product from Juicy Joints was the Seattle Berry Infused Pre-Roll (0.8g) in the Pre-Roll category, maintaining its number one rank consistently from September through December, achieving sales of 8,787 units. Following closely was the Blueberry Creamsicle Infused Pre-Roll (0.8g), which also held steady in the second position throughout the same period. The Blue Raspberry Flavored Infused Pre-Roll (0.8g) retained its third-place ranking, showing a consistent performance across the months. Notably, the Black Cherry Infused Pre-Roll (0.8g) entered the rankings in December, securing the fourth position, while the Grape Infused Pre-Roll (0.8g) maintained its fifth-place standing from November. These rankings indicate a stable preference for Juicy Joints' infused pre-rolls with minimal variation in popularity among the top products over the observed months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
