Dec-2024
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Overview
Market Insights Snapshot
Jungle Boys has shown a dynamic performance across various product categories in California. In the Flower category, they have been consistently maintaining a presence in the top 20, with their rank improving from 17th in September 2024 to 12th by November 2024, before slightly dropping to 16th in December 2024. This fluctuation indicates a competitive market environment, yet Jungle Boys managed to increase their sales from approximately $1.48 million in September to a peak of $1.76 million in November. In contrast, their presence in the Pre-Roll category was absent until December 2024, when they entered the rankings at 77th, suggesting potential growth opportunities or challenges in this segment.
In the Vapor Pens category, Jungle Boys has been struggling to break into the top 50, consistently ranking in the 60s from September to December 2024. This indicates a steady but less dominant position compared to their performance in the Flower category. Their sales figures in this category have remained relatively stable, hovering around the $215,000 mark across these months. While they have a foothold in the Flower market, the Vapor Pens and Pre-Roll categories present areas where Jungle Boys could explore strategies to enhance their market position and gain a stronger competitive edge in California.
Competitive Landscape
In the competitive landscape of the California flower category, Jungle Boys has shown a dynamic performance over the last few months of 2024. Starting at rank 17 in September, they improved to rank 12 by November, before slightly dropping to rank 16 in December. This fluctuation in rank is indicative of a competitive market, where brands like Glass House Farms (CA) and Eighth Brother, Inc. have also been vying for top positions, with Glass House Farms consistently maintaining a strong presence around rank 13 to 14. Notably, West Coast Cure experienced a decline from rank 12 in October to 18 in December, which may have opened up opportunities for Jungle Boys to capture more market share. Despite the competitive pressures, Jungle Boys' sales figures have shown a positive trend, peaking in November, which suggests a robust brand loyalty and effective marketing strategies that could be further leveraged to regain higher rankings in the coming months.
Notable Products
In December 2024, Sherbanger Smalls (10g) emerged as the top-performing product for Jungle Boys, climbing from fourth place in November to first place with sales of 5887 units. Gator Breath Smalls (10g), which consistently held the top rank from September through November, slipped to second place. G Ride Smalls (10g) moved up to third place, showing a positive shift from its previous absence in the rankings. Gelato #33 Smalls (10g) entered the top five for the first time, securing the fourth position. Big League Choo Pre-Roll (1g) dropped from second in November to fifth in December, indicating a decline in its sales momentum.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.