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Jan-2025
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Overview
Market Insights Snapshot
Kanha / Sunderstorm has shown noteworthy performance in the Edible category across several states. In California, the brand maintained a consistent top-three ranking from October 2024 through January 2025, indicating strong market presence and consumer preference. Meanwhile, in Massachusetts, the brand improved its rank from fifth to second place over the same period, showcasing a significant upward trend. However, in Illinois, the brand did not make it into the top 30 for the Edible category in October 2024, but climbed to 35th by January 2025, suggesting a gradual market penetration. In Nevada, the brand's ranking slightly improved from 14th to 11th, indicating steady progress in the state's Edible market.
In the Vapor Pens category, Kanha / Sunderstorm's performance in Illinois showed some fluctuations. The brand was not ranked in the top 30 in October 2024, but by January 2025, it had reached the 39th position, indicating emerging interest in this category. This movement, while modest, may reflect the brand's efforts to diversify its offerings and capture a broader consumer base. Overall, the brand's varied performance across categories and states highlights both its strongholds and potential areas for growth, providing a nuanced picture of its market dynamics.
Competitive Landscape
In the competitive landscape of the California edible cannabis market, Kanha / Sunderstorm consistently holds the third rank from October 2024 to January 2025, showcasing a stable position amidst fierce competition. Despite a significant gap in sales compared to the leading brand, Wyld, which maintains the top spot, Kanha / Sunderstorm demonstrates a positive growth trajectory with increasing sales over the months. The brand remains ahead of Lost Farm and Froot, which rank fourth and fifth respectively, indicating Kanha / Sunderstorm's robust market presence. However, the brand trails behind Camino, which consistently ranks second, suggesting room for strategic initiatives to close the gap with the top two competitors. This analysis highlights Kanha / Sunderstorm's steady performance and potential for growth in the California edibles sector.
Notable Products
In January 2025, Kanha / Sunderstorm's top-performing product was the CBN/CBD/THC 3:2:1 Sleep Marionberry Plum Gummies 10-Pack, maintaining its top rank from previous months and achieving notable sales of 30,116 units. The CBD/THC/CBN 1:1:1 Blue Raspberry Tranquility Gummies 10-Pack held steady at the second position, although its sales slightly decreased from December. The Sativa Cherry Gummies 10-Pack consistently ranked third, with sales figures slightly declining from the previous month. The Hybrid Watermelon Gummies 10-Pack improved its rank to fourth, showing a positive trend from November and December. Meanwhile, the Nano - Indica Galactic Grape Gummies 10-Pack dropped to fifth place, reflecting a decrease in sales from December.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
